Google this month announced it is updating Google Publisher Policy for Misrepresentative content, a clarification “to not allow content that makes claims that are demonstrably false and could significantly undermine participation or trust in an electoral or democratic process.”
Google doesn’t allow content that “entices users to engage with content under false or unclear pretenses,” or content that “falsely implies having an affiliation with, or endorsement by, another individual, organization, product, or service.”
According to Google, the update makes clear that Google does not allow content that deceives users through manipulated media related to politics, social issues, or matters of public concern.
Publishers not following Google policies may be removed from Google’s monetisation tools (AdMob, AdSense, or Google Ad Manager). In August, last year, Google started to apply the same policies for all publisher products.