HubSpot Ventures: $30 million to fund early-stage startups

HubSpot announced today the launch of HubSpot Ventures, a $30 million fund to invest in startups that are not just "growing bigger, but growing better." HubSpot says that will seek out "companies that take the long-view on success by putting their customers first, investing in an inclusive company culture, and delivering highly differentiated products."

“We’re not looking for quick wins with this fund. Yes, we’re investing in companies that we believe will lead to a positive return on investment, but more than just that, we’re investing in companies that are committed to our philosophy of growing better.”


Andrew Lindsay, VP of Corporate and Business Development at HubSpot

In evaluating companies for investment, HubSpot Ventures will prioritize early-stage companies raising funding for a seed, Series A, or Series B round. Investments in later stage rounds, such as Series C and later, will be limited. After the organization receives an initial investment, HubSpot Ventures will also act as a mentor. The portfolio company will be provided with personalized assessments and coaching from HubSpot experts to give them the tools they need to continue to grow better.

“The best businesses today focus not just on growing bigger but growing better -  by putting customers first. Growth that sacrifices the customer experience isn’t really growth – it’s debt. With HubSpot Ventures, we’re seeking out startups that are aligned with our mission to help millions of organizations grow better and add value to the ecosystem of companies benefiting from the HubSpot platform.”


Dharmesh Shah, co-founder, and CTO of HubSpot