LinkedIn includes Flipboard, Microsoft News and MSN.com in the Audience Network

LinkedIn includes Flipboard, Microsoft News and MSN.com in the Audience Network
LinkedIn Audience Network

LinkedIn this month announced it is integrating more apps and publishers, including Flipboard, Microsoft News, and MSN.com, to enable advertisers to achieve up to 25% more reach and up to 9x more monthly touch points to LinkedIn members who are more active on the Audience Network.

LinkedIn says the addition of Flipboard, Microsoft News, and MSN.com will enable advertisers to scale their campaigns and to achieve a better return on ad spend.

LinkedIn this month announced the integration of IAS pre-bid in LinkedIn Audience Network.



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