LinkedIn integrates IAS as default pre-bid in Campaign Manager
LinkedIn this month announced it has integrated Integral Ad Science as an additional layer of brand protection in Campaign Manager.
LinkedIn this month announced it has integrated Integral Ad Science as an additional layer of brand protection in Campaign Manager.
According to LinkedIn, the new platform-wide pre-bid integration with Integral Ad Science automatically provides an additional layer of brand protection and contextual brand safety for all ads.
Additionally, LinkedIn stated that is also using Pixalate to score and filter all publishers based on invalid traffic.