DPAA, the digital out-of-home marketing association, announced yesterday that Toronto-based MaxTV Media joined the association. MaxTV is a leader in interactive digital technology with more than 1000 customizable hardware and software installations in residential condominium buildings across Canada. The company's high-tech, innovative and intuitive platform allows intelligent delivery of relevant video ad messages to a hard-to-reach audience of condominium residents.
"As we grow our ad business it made great sense to join DPAA so we can avail ourselves of their member benefit tools and participate in the fast growth of DOOH advertising. We look forward to working with Barry and his team, and to applying insights gained to our business," said Erik Kehat, CEO at MaxTV Media.
Barry Frey, DPAA President & CEO, said that MaxTV created a "terrific network of impactful digital screens that reach upscale audiences with relevant content-- a strong proposition for brands."
MaxTV Media joins DPAA
-
- •
- •
Read Next
PatronView blocks Amazon's AI crawler after 117,000 daily page reads
Anthropic's crawler hit a 35,000 to 1 crawl ratio, and CAPTCHA solve rates measured just 0.24%. The findings show why small operators are locking down servers.
Stack Overflow drops to 1,442 questions in July, down 99% from 2014 peak
Monthly peak hit 207,204 in March 2014. The whole of 2025 produced 108,981 questions, under one peak month. What now happens to the corpus that trained AI?
Google faces bipartisan brief urging tougher remedy over 21% AI model share
Filed August 4 in the D.C. Circuit, a 34-page brief says three firms hold 88% of AI model API revenue. At stake is whether Mehta's remedy survives the appeal.
What did the first week of August change in digital advertising?
A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026.
Amazon.de gains PayPal installments up to €10,000 at 11.49% APR
Terms run 3 to 48 months, with 36 and 48 exclusive to Amazon buyers, and more than 40 million PayPal accounts qualify. Does checkout data follow the credit?
IAS blocks 800 Papyrus domains faking $1 million a month in ad traffic
Novel-reading apps hid browser windows that clicked and scrolled on their own, lifting eCPM roughly 4x and attention scores 13%. Optimization data now suspect.
Prebid.js gains DevTools MCP module letting AI agents read live auctions
Merged after 19 commits and 109 passing checks, the module lets publishers query header bidding state from Chrome. Still experimental, still behind a flag.
Meta faces $567 million abatement order over teen harm in New Mexico
Under-18 accounts get a 90-hour monthly ceiling across Facebook and Instagram, plus notification blackouts. Judge Biedscheid refused every algorithm remedy.
Mediaset faces 30-day deadline after Italy bans Mentana deepfakes
Garante found on-screen disclaimers too weak for inattentive viewers, citing GDPR articles 5 and 25. No fine followed. Does satire still shield synthetic media?
Google Ads gains View call report link inside phone conversion actions
Lead generation advertisers now reach call details in one click, opening a report where AI-written summaries have sat since April. How many knew it existed?
Subscribe to Newsletter
Every morning, get a curated digest of the last 24 hours in programmatic advertising
Discussion