Meta updates “Why am I seeing this ad?” tool

Meta this week updated the “Why am I seeing this ad?” tool. Users can now access Ads Preferences directly from the “Why am I seeing this ad?” tool.

“Why am I seeing this ad?” tool
“Why am I seeing this ad?” tool

Meta this week updated the “Why am I seeing this ad?” tool. Users can now access Ads Preferences from additional pages in the “Why am I seeing this ad?” tool.

Starting this week, the tool provides summarized information into topics about how a user activity both on and off our Meta — such as liking a post on a friend’s Facebook page or interacting with a sports website.

Users can also find new examples and illustrations explaining how Meta’s machine learning models connect various topics to show relevant ads.

Meta created “Why am I seeing this ad?” tool nearly a decade ago.

PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.

Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land. You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, and Google News.

Know more about us or contact us via info@ppc.land

Subscribe via email

Don’t miss out on the latest marketing news. Sign up now to get the articles directly in your email.
jamie@example.com
Subscribe