Microsoft introduces Bing News PubHub as part of the Bing Webmaster Tools

Microsoft yesterday announced a revamped Bing News PubHub, as part of the Bing Webmaster Tools. Bing News PubHub is a program for news publishers, big or small, international, or local.

With Bing News PubHub, publishers can deliver content to millions of user using Windows 10/11 and Outlook through Outlook News Connector. Bing News is also available inside the Bing search app on both iOS and Android.

Microsoft says news publishers can submit their content through the Bing Publisher Network, giving their stories greater exposure.

To be accepted in Bing News, publishers need to be newsworthiness, have originality, authority, and readability. And advertising should not interfere with the site experience.