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WordStream analyzed 15,000+ Google Ads accounts and found average monthly waste of $1,127, with 29% recording zero conversions and negative keywords tripling conversion rates.
by Luis Espada
SparkToro and Datos yesterday published the broadest search market analysis yet, covering 41 websites in the US and EU/UK. Google leads at 73.7%, while AI tools reach only 3.2%.
by Luis Espada
Harvey Norman leads New Zealand's 2025 ad spend rankings, overtaking Foodstuffs NZ, as telecoms jump 25% and beverages rise $40.5m, per Nielsen Ad Intel data.
by Luis Espada
JCDecaux North America wins a 10-year advertising contract at Denver International Airport, the world's 10th busiest hub, pending Denver City Council approval.
by Luis Espada
Cloudflare's inaugural 2026 Threat Report reveals how attackers now exploit trusted cloud tools and stolen session tokens, bypassing MFA in 94% of bot-driven login attempts.
by Luis Espada
Formula 1 and Salesforce yesterday launched an Agentforce fan companion agent on F1.com, targeting 827 million fans with 24/7 AI support on 2026 technical regulations.
by Luis Espada
YouTube today expanded Studio payment activity to creators with multiple channels linked to one AdSense account, adding aggregated and per-channel data with 12-month history.
by Luis Espada
Amazon raises Spain investment to €33.7 billion at MWC26, targeting 29,900 annual jobs, €31.7 billion GDP contribution and full Aragón cloud coverage by 2035.
by Luis Espada
WordStream analyzed 15,000+ Google Ads accounts and found average monthly waste of $1,127, with 29% recording zero conversions and negative keywords tripling conversion rates.
by Luis Espada
Ströer posts record €2.08B revenue for 2025 but flat organic growth, then unveils Ströer Ad Manager and Public Mind to transform OOH into an AI platform.
YouTube will replace ABC as the exclusive Oscars broadcaster from 2029. The 98th ceremony showed what the shift means for media buyers as CTV ad spend doubles.
Meta is testing clickable links directly in Instagram post captions, capped at 10 per month, exclusively for Meta Verified subscribers - a shift from its long-standing link restriction policy.
Google launched Merchant Center for Agencies on March 11, 2026, giving digital marketing firms a single dashboard to manage all client accounts, diagnostics, and ad opportunities.
Amazon raises Prime Video's ad-free subscription from $2.99 to $4.99 a month on April 10, a 67% price increase rebranded as Prime Video Ultra with added 4K features.
Meta will discontinue Nielsen DMA targeting for automotive model ads on June 22, 2026, replacing it with Comscore Markets - campaigns must migrate or stop delivering
YouTube today hosts the 98th Academy Awards with four official livestreams, as the platform prepares to become the exclusive global broadcaster of the Oscars from 2029. Over 3 billion views of Oscars-related content accumulated in the past 12 months.
Aller Media, Bonnier News, and Schibsted endorsed IAB Sweden's expulsion of Meta on March 12 over fake ads, citing SEK 136 billion in fraud revenue and consumer harm on Facebook.
WordStream analyzed 15,000+ Google Ads accounts and found average monthly waste of $1,127, with 29% recording zero conversions and negative keywords tripling conversion rates.
by Luis Espada
SparkToro and Datos yesterday published the broadest search market analysis yet, covering 41 websites in the US and EU/UK. Google leads at 73.7%, while AI tools reach only 3.2%.
by Luis Espada
Harvey Norman leads New Zealand's 2025 ad spend rankings, overtaking Foodstuffs NZ, as telecoms jump 25% and beverages rise $40.5m, per Nielsen Ad Intel data.
by Luis Espada
JCDecaux North America wins a 10-year advertising contract at Denver International Airport, the world's 10th busiest hub, pending Denver City Council approval.
by Luis Espada
Cloudflare's inaugural 2026 Threat Report reveals how attackers now exploit trusted cloud tools and stolen session tokens, bypassing MFA in 94% of bot-driven login attempts.
by Luis Espada
Formula 1 and Salesforce yesterday launched an Agentforce fan companion agent on F1.com, targeting 827 million fans with 24/7 AI support on 2026 technical regulations.
by Luis Espada
YouTube today expanded Studio payment activity to creators with multiple channels linked to one AdSense account, adding aggregated and per-channel data with 12-month history.
by Luis Espada
Amazon raises Spain investment to €33.7 billion at MWC26, targeting 29,900 annual jobs, €31.7 billion GDP contribution and full Aragón cloud coverage by 2035.
by Luis Espada