PPC Land
  • AI
  • Audio
  • Data
  • Display
  • Mixed Reality
  • Retail Media
  • Search
  • Social
  • Video
Sign in Subscribe
Social media simulation shows AI agents forming partisan echo chambers through posting and following behavior
Social

Social media platform interventions fail to address core structural problems, researchers find

Social media algorithms might not be the primary culprit behind platform dysfunction, according to August 2025 research by University of Amsterdam scientists.
Sep 28, 2025 8 min read
Pinterest Top of Search ads display "Featured shop finds" for red sunglasses with pricing and brand info.
Social

Pinterest launches Top of Search ads for visual shopping transformation

Pinterest unveils Top of Search ads on September 25, 2025, targeting high-intent shoppers with 29% higher CTR and new local inventory advertising tools.
Sep 28, 2025 6 min read
Data

Austrian authority rules credit scoring fully automated decisions unlawful

Data protection ruling finds KSV1870's algorithmic scoring system violated GDPR prohibitions against automated decision-making.
Sep 28, 2025 5 min read
AI

Encyclopædia Britannica sues Perplexity for copyright infringement

The 250-year-old publisher filed a lawsuit against the AI startup on September 10, 2025, alleging massive copying of copyrighted content without authorization or payment.
Sep 28, 2025 6 min read
SURF DPIA cover for Microsoft 365 Copilot education privacy assessment showing medium-level risks
Data

SURF downgrades Microsoft Copilot education risks to medium while privacy concerns persist

Dutch education IT cooperative signals cautious progress but maintains reservations about AI tool's data handling and accuracy issues
Sep 28, 2025 6 min read
Data

New brain study reveals the psychology behind video advertisement liking

Researchers analyzed brain signals during video ad exposure using fMRI data from 113 participants, discovering that emotion and social cognition predict ad preferences.
Sep 28, 2025 5 min read
Index Exchange first SSP to integrate Gracenote contextual intelligence
Display

Index Exchange first SSP to integrate Gracenote contextual intelligence

The partnership provides show-level transparency and brand safety controls to enhance programmatic streaming TV for marketers and publishers.
Sep 28, 2025 5 min read
App campaigns beta checkbox selected in Google Ads seasonality adjustments interface with red arrow pointing
Display

Google quietly adds seasonality adjustments for App campaigns

Google expands Smart Bidding tools to mobile marketers through beta release of seasonality adjustments, enabling predictive optimization
Sep 28, 2025 5 min read
AudienceProject logo overlaid on Mexico City skyline featuring Angel of Independence monument and modern office buildings.
Data

AudienceProject launches cross-media measurement services in Mexico

AudienceProject introduces independent advertising analytics to help Mexican marketers optimize campaigns across TV, digital platforms, and streaming services for improved efficiency.
Sep 28, 2025 5 min read
SISTRIX radar shows minimal search ranking volatility during August 2025 spam update vs June core update spike.
Search

August 2025 spam update completes four-week rollout

Google completed its August 2025 spam update on September 22 after targeting global spam violations for nearly four weeks.
Sep 28, 2025 5 min read
ACCC court filing notice against JustAnswer LLC dated September 23, 2025 in Federal Court Australia
Data

ACCC takes JustAnswer to court over alleged subscription trap and misleading pricing

Australian regulator alleges US-based service misled consumers about true costs and government affiliation, highlighting ongoing issues with deceptive online practices.
Sep 28, 2025 7 min read
Samsung Family Hub smart fridge with 21.5-inch touchscreen displaying interface in modern kitchen setting.
Display

Samsung confirms ads on smart fridges costing over $1,800

Samsung confirms pilot program for promotions on Family Hub refrigerators starting September 18, 2025, marking expansion into kitchen advertising.
Sep 28, 2025 6 min read
METR data shows AI task completion growing from 1 second to 2+ hours, with GPT-5 leading exponential trend.
AI

AI researcher challenges claims of development slowdown with exponential data

Julian Schrittwieser presents METR and OpenAI evaluation data showing models completing 2-hour tasks, contradicting bubble theories as GPT-5 approaches human expert performance.
Sep 28, 2025 6 min read
Video

Roku streaming surpasses broadcast TV viewership for third month

Roku-powered devices captured 21.4% of total television viewing time compared to broadcast's 18.4% share in July 2025, marking the third consecutive month of streaming dominance according to Nielsen data released September 3, 2025.
Sep 28, 2025 5 min read
Data

French regulator fines SHEIN's subsidiary €150 million for cookie violations

France's data protection authority imposed the penalty on September 1, 2025, for pre-consent cookie tracking and non-compliant consent mechanisms.
Sep 28, 2025 8 min read
TF1+ micro-payment model
Video

TF1+ launches micro-payment model inspired by mobile gaming

TF1+ introduces micro-transactions starting at €0.69 as France's leading broadcaster diversifies beyond traditional advertising revenue with innovative pay-per-feature streaming approach.
Sep 28, 2025 6 min read
IAB AI advertising use case map showing six color-coded categories for marketing professionals.
AI

IAB releases AI use case map for advertising professionals

The Interactive Advertising Bureau provides structured guidance for marketing organizations navigating artificial intelligence applications across campaign lifecycle stages.
Sep 28, 2025 9 min read
Sam Altman discusses AI energy consumption at TU Berlin panel with BIFOLD researchers February 2025
AI

OpenAI CEO defends AI energy consumption for climate solutions

OpenAI's Sam Altman argues AI energy use enables fusion breakthroughs at February 7, 2025 Berlin panel, announcing $50,000 BIFOLD research partnership.
Sep 28, 2025 6 min read
Search

Fake order triggers Google Ads algorithm to overspend €32,000 budget

E-commerce specialist shares incident highlighting PPC vulnerability when fraudulent €100 million purchase skews campaign performance by 109,989% ROAS.
Sep 28, 2025 7 min read
Retail

Topsort partners with Skai to expand global retail media reach

Topsort's AI-based retail media infrastructure partners with Skai's omnichannel advertising platform to provide brands access to retail media networks across 40 countries.
Sep 28, 2025 5 min read
Display

Kochava study shows TikTok impact 35% higher with marketing mix modeling

New research from Kochava spanning major North American mobile apps reveals marketing mix modeling uncovers significantly greater incrementality than last-touch attribution methods.
Sep 28, 2025 6 min read
Search campaigns dominate Google ad spend at 59.2% while Performance Max holds 15.1% according to Pixis analysis.
Display

Pixis releases comprehensive Google advertising benchmarks spanning 100 brands

Pixis analyzed $996 million in Google Ads spend across 100 consumer brands from January 2024 to February 2025, revealing significant cost variations by industry and campaign type.
Sep 28, 2025 8 min read
LinkedIn Company Intelligence API launch announcement for B2B attribution tracking partnerships
Data

LinkedIn launches company intelligence API for B2B attribution tracking

LinkedIn introduces company intelligence API on September 23, 2025, enabling B2B marketers to track entire organizations through attribution partners with 287% increase in companies reached.
Sep 28, 2025 6 min read
Google Ads causes 14.1% publisher payout drop when bidding tools removed, DV360 shows 7.2% decline
Display

Google reveals internal plans for AdX shutdown during federal antitrust trial

Google executive testifies about Project Monday plans to shut down AdX entirely, contradicting earlier testimony that divestiture was impossible in ongoing Virginia antitrust remedies trial.
Sep 28, 2025 8 min read
Nobel laureates warn of "information Armageddon" threatening democracy and economic stability worldwide.
Data

Economics report demands urgent investment in journalism

Nobel laureates warn media collapse threatens democracy and economic stability as platforms capture value from news producers.
Sep 28, 2025 5 min read
← Newer Posts Page 17 of 255 Older Posts →
PPC Land © 2025
  • Subscribe
  • Manage Subscription
  • RSS
  • Advertise
  • UTM Builder
  • About
  • Privacy
  • Contact
info@ppc.land