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BVDW whitepaper reveals 3D product visualization boosts conversions by 94%, cuts returns 35%, and transforms digital shopping as AI accelerates production costs.
by Luis Rijo
Amazon Ads and Publicis Media research surveying 7,800 consumers reveals interactive video ads generate engagement, attention, and relevance advantages.
by Luis Rijo
Google marketing researchers challenge decades of frequency assumptions, arguing first advertising impact delivers greatest value and S-curves reflect measurement limitations.
by Luis Rijo
Ilja Zonov advocates dynamic ValueTrack parameters over manual UTM strings, arguing static tracking breaks campaigns and creates attribution failures.
by Luis Rijo
Noah Kagan publicly acknowledged today that AppSumo's revenue has declined 50% over the past two years, as the digital marketplace confronts fundamental challenges threatening its business model built on lifetime software deals for entrepreneurs.
by Luis Rijo
European Commission charges TikTok with DSA violations over infinite scroll, autoplay and push notifications that fuel compulsive behavior among minors and vulnerable users.
by Luis Rijo
Spotify this week launched Page Match and Bookshop.org integration, enabling seamless format switching and physical book purchases through the streaming app.
by Luis Rijo
Spotify today launched About the Song in beta, offering Premium users in six markets swipeable story cards that reveal song meanings and creative context.
by Luis Rijo
BVDW whitepaper reveals 3D product visualization boosts conversions by 94%, cuts returns 35%, and transforms digital shopping as AI accelerates production costs.
by Luis Rijo
JWX launched Vertical Video on February 19, 2026, giving publishers a one-line JavaScript tool to create swipeable, social-like experiences on owned properties amid search traffic declines.
Walmart's global advertising business grew 46% to nearly $6.4 billion in FY26, with Walmart Connect up 41% in Q4, VIZIO triple-digit gains, and Sparky driving higher basket values.
ChatGPT serves first confirmed brand ads at $60 CPM; Dentsu and WPP exit Trade Desk OpenPath; Google Demand Gen targeting shifts; Omnicom posts $17.5B year.
Meta integrates Manus AI into Ads Manager after its December 2025 acquisition, giving advertisers autonomous agent tools for audience research, reporting, and campaign analysis.
Starting March 2026, Google Ads converts Lookalike segments in Demand Gen from strict targeting constraints to audience suggestions, reshaping advertiser control over audience boundaries.
The Trump administration is pressuring Utah Republican Rep. Doug Fiefia to abandon HB286, a bill targeting frontier AI developers with revenue above $500M.
European Commission opens formal DSA proceedings against Shein over illegal products, addictive design, and recommender opacity, affecting 145 million EU shoppers.
Google admits opting out of AI Overviews without losing search visibility is a massive engineering task, as the FT signs a new AI content licensing deal.
BVDW whitepaper reveals 3D product visualization boosts conversions by 94%, cuts returns 35%, and transforms digital shopping as AI accelerates production costs.
by Luis Rijo
Amazon Ads and Publicis Media research surveying 7,800 consumers reveals interactive video ads generate engagement, attention, and relevance advantages.
by Luis Rijo
Google marketing researchers challenge decades of frequency assumptions, arguing first advertising impact delivers greatest value and S-curves reflect measurement limitations.
by Luis Rijo
Ilja Zonov advocates dynamic ValueTrack parameters over manual UTM strings, arguing static tracking breaks campaigns and creates attribution failures.
by Luis Rijo
Noah Kagan publicly acknowledged today that AppSumo's revenue has declined 50% over the past two years, as the digital marketplace confronts fundamental challenges threatening its business model built on lifetime software deals for entrepreneurs.
by Luis Rijo
European Commission charges TikTok with DSA violations over infinite scroll, autoplay and push notifications that fuel compulsive behavior among minors and vulnerable users.
by Luis Rijo
Spotify this week launched Page Match and Bookshop.org integration, enabling seamless format switching and physical book purchases through the streaming app.
by Luis Rijo
Spotify today launched About the Song in beta, offering Premium users in six markets swipeable story cards that reveal song meanings and creative context.
by Luis Rijo