Search Podcast episodes now appear on Google search results Google this week introduced podcast episodes on the Google search results.
Video Teads now offers 100% viewability for all CPV campaigns Teads last month announced that is now offering 100% viewability for all CPV (cost per completed view) campaigns, and VCPM (viewable CPM) campaigns.
Facebook files lawsuits against alleged ad fraudsters in Facebook’s Audience Network Facebook this month filed lawsuits against 2 app developers, LionMobi, based in Hong Kong, and JediMobi, based in Singapore.
Audio Spotify becomes the most popular podcast service in Austria, The Czech Republic and Romania Voxnest this month revealed that Spotify has become the most popular service for podcast listnening in ria, The Czech Republic and Romania.
Google introduces support for price extensions on the Google Ads scripts Google this week introduced support for price extensions in Google Ads scripts.
Audio Spotify introduces Interest and Real-Time Context Targeting in Ad Studio Spotify this month introduced Interest and Real-Time Context Targeting in Ad Studio. Ad Studio is Spotify’s self-serve ad platform.
Non-skippable YouTube ads available on DV360 reach planning tool Google this week announced that non-skippable YouTube ads will soon be supported in the reach planning tool in DV360, Google Marketing Platform.
Joyn reaches 3.8 million monthly active users in Germany ProSieben’s streaming platform Joyn has now 3.8 million monthly total active users, the company announced on the financial results presentation of the last quarter.
Google introduces support for app-ads.txt in AdMob and Google Ad Manager Google today announced that it is introducing support for app-ads.txt in AdMob and Google Ad Manager.
Ezoic secures a new $33 million investment Ezoic today announced it has secured a $33 million investment.
DoubleVerify taps Tanzil Bukhari to lead revenue growth in Europe DoubleVerify yesterday announced the appointment of Tanzil Bukhari as Managing Director, EMEA.
Accenture acquires Northstream, a Stockholm-based consultancy to communications service providers Accenture yesterday announced it has acquired Northstream, a Stockholm-based consultancy to communications service providers (CSPs) and networking services vendors.
LiveRamp’s revenue grows 32% in the second quarter of 2019 LiveRamp yesterday disclosed the financial results for its first quarter, which corresponds to the second quarter of 2019.
Microsoft acquires PromoteIQ Microsoft yesterday announced that it has acquired PromoteIQ, a platform that helps retail and manufacturing clients with solutions to help them grow their e-commerce and in-store commerce businesses.
O3 Industries buys Peer39, the contextual targeting provider from Sizmek O3 Industries this month acquired Peer39, a division of Sizmek.
Pinterest hits 300 million users, but ARPU outside the US is still $0.11 Pinterest last week disclosed the financial results for the second quarter of 2019.
ChurnZero now available in Zoho Marketplace ChurnZero this week announced that is now available in the Zoho Marketplace for Zoho CRM and Zoho Desk.
Google expands smart segmentation for rewarded ads in AdMob Google this week expanded smart segmentation to include rewarded ad units.
Google launches app open ad format in AdMob Google this week introduced a new ad format in AdMob called App open ad format.
Google launches AdMob Insights Google this week launched AdMob Insights, a new feature providing alerts to the AdMob dashboard when the system detects abnormal changes to the key metrics like eCPM, impressions and revenue.
Google now shows app ads on YouTube search Google this week announced that it is now showing app promotion ads on the top slot of YouTube’s mobile search results.
Google Ads’ app campaigns now reach Discover inventory Google this week extended the inventory available on the app campaigns from Google Ads.
Display Axel Springer to buy MeilleursAgents, a French real state website The AVIV Group, a subsidiary of Axel Springer, this week reached a deal to acquire 100 percent of website MeilleursAgents for EUR 200 million (cash/debt-free).
Microsoft’s streaming platform Mixer is growing after the acquisition of a popular streamer Mixer is having a momentum of growth after the popular streamer Ninja ditch the streaming platform Twitch (Amazon) to join Mixer, from Microsoft.