Video Comcast unveils performance-based TV solutions with Mastercard partnership Performance measurement tools target attribution challenges as Connected TV budgets double.
Data German data protection authorities establish unified fine procedures New model guidelines aim to standardize GDPR enforcement across federal and state levels in Germany.
AI Workers seek AI automation for low-value repetitive tasks, study finds Stanford research reveals 69% cite freeing time for high-value work as primary automation motivation.
DOOH Adform launches DOOH planner with inventory visualization Omnichannel DSP introduces map-based interface for digital out-of-home campaign planning across 15 markets.
AI Google explains "great decoupling" of search clicks and impressions AI overviews create unprecedented split between visibility and website traffic as Googler addresses industry concerns.
AI Study reveals concerning cognitive effects of using ChatGPT for essay writing MIT research shows LLM assistance reduces brain connectivity and memory retention in student essay writing tasks.
Video UK broadcasters plan unified self-service TV advertising marketplace Sky, Channel 4 and ITV join forces with Comcast technology to democratize television advertising access for small businesses starting 2026.
AI ChatGPT could overtake Google search traffic by 2030 Industry analyst predicts decisive shift as AI reshapes marketing landscape.
Social YouTube rolls out shopping product stickers globally for shorts creators YouTube upgrades shopping button on Shorts with product stickers showing 40% increase in clicks during US testing phase.
Search SEO expert releases AI search content optimization checklist SEO consultant Aleyda Solis unveils comprehensive 8-point framework for optimizing content for AI search engines.
Data DV360 announces major reporting changes for Q3 2025 Google confirms comprehensive updates affecting YouTube metrics, cross-platform functionality, and audience dimensions.
Data Google updates DV360 to reflect Scope3 acquisition of Adloox Third-party prebid provider undergoes complete rebranding across platform in July 2025.
Display Uber opens Journey Ads inventory to programmatic buyers across 10 European markets Uber expands programmatic Journey Ads access across Europe via Google DV360 and Trade Desk partnerships June 2025.
Data UK data regulator hits 23andMe with £2.31 million fine for genetic breach ICO fines genetic testing firm £2.31M after credential stuffing attack exposed 155,592 UK customers' DNA data over 5 months.
AI New benchmark reveals AI coding limitations despite industry claims Large language models fail to solve hard programming problems in rigorous testing environment designed by competition medalists.
Data Google AI Mode now counts toward Search Console totals Traffic from Google's interactive AI search mode officially tracked in performance reports starting June 17, 2025.
Social YouTube expands Communities feature to all eligible creators Platform makes dedicated engagement spaces available across all channels with post access.
AI Mattel partners with OpenAI to develop AI-powered toys and experiences Partnership announced June 12 brings artificial intelligence to iconic brand portfolio including Barbie and Hot Wheels.
Video Trade Desk expands AI creative marketplace with Rembrand partnership The Trade Desk integrates Rembrand's spatially-aware AI technology for Virtual Product Ads within its Kokai platform.
Retail Featured Amazon Prime Day 2025 extends to four days for first time Amazon announces expanded Prime Day schedule with new themed daily deals and celebrity partnerships running July 8-11.
Data German DPAs face court action over 'Pay or OK' inactivity Privacy advocate noyb sues German data protection authorities after nearly four years of inaction on unlawful consent systems.
Data European anti-fraud programmes prevented €3.45B losses in 2023 Industry standards reduced invalid traffic costs by 69% while unprotected channels still waste €1.075B annually.
Video YouTube follow-on views optimization launches in Demand Gen campaigns Google introduces strategy to optimize for follow-on views within Demand Gen engagement campaigns targeting YouTube channel growth
Display Google quietly rolls out Target CPC bidding for Demand Gen campaigns Google introduces Target CPC bidding strategy for Demand Gen campaigns without official announcement, enabling click-based optimization across visual advertising surfaces.
Search Ahrefs study finds AI search visitors convert 23x higher than organic traffic Despite representing 0.5% of traffic, AI search drives 12.1% of signups with superior quality metrics.
