Online fashion growth in Europe drops to 3% as resale gains ground, NIQ says
Sportswear brands grew 71% versus 51% for fashion overall, as Black Friday now drives 9% of annual online sales, NIQ reports, reshaping ad and brand strategy.
PPC Land
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StackAdapt gains real-time link to $4tn consumer spend data set
Powered by Affinity Solutions data covering 100 million U.S. consumers and 86 billion transactions, the tool shows revenue impact while campaigns still run.
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Spotify limits new Running Mode feature to Premium iOS users in 8 nations
Running Mode ships with 25 curated presets across eight countries for Premium iOS subscribers, leaving Android and free-tier listeners without a rollout date.
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Universal Ads gains 8 measurement partners as Comcast spin-off looms
Eight named partners now link existing digital audiences and app tracking to premium TV, arriving as Comcast's split leaves the platform's future unsettled.
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Adobe Advertising ties Eyeota CTV IDs to identities without cookies
Eyeota audience segments now feed Adobe Advertising CTV identities, letting brands track TV viewers across digital, mobile and web without third-party cookies.
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Blubrry cuts entry podcast hosting price to $7, scraps megabyte plans
Podcasters now buy hosting by monthly publishing hours instead of file size, starting at 7 dollars for Standard 1.5. Existing customer plans stay unchanged.
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SiriusXM advertising revenue gains 5% as YouTube deal nears launch
Podcast, programmatic demand and technology fees drove the increase as SiriusXM raised its 2026 outlook. YouTube inventory monetization scales later this year.
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Experian pairs with AUDIENCES to close 72% activation gap
Some 72% of marketers cannot activate first-party data effectively, Experian finds. AUDIENCES joins to close that gap across search, social and CTV channels.
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Meta blocks 47 commerce endpoints as Graph API v26.0 lands today
No replacement API exists for the blocked commerce endpoints. Poll ads, Explore Feed and Messenger Stories placements also vanish under the same July release.
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SiriusXM cuts sports audio price to $5 with new all-in-one Pass
Every NFL, MLB, NBA and NHL broadcast plus over 300 channels arrive September 1 for just $49 annually, undercutting existing sports add-on packages entirely.
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X drops year-old link penalty, Musk tells Zuckerberg on platform
Musk told Paul Graham the platform stopped demoting linked posts over a year ago, closing a workaround publishers relied on since Musk's 2022 acquisition of X.
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Google opens Search Console data to Instagram, TikTok, X and YouTube for all
No website is required now, since verification runs through account authorization instead of domain proof. A new analysis guide accompanies today's expansion.
