Instagram Reels posted at 3 a.m. gain 2.1 times the views of 9 p.m. posts
Full hourly data puts noon ET, the busiest slot at 9% of uploads, second on views at 20.7M. So does dodging the crowded window actually pay off for creators?
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Google faces £5bn UK advertiser claim as tribunal certifies opt-out case
Advertisers that bought Google search ads in the UK between 2011 and 2025 are in by default. Costs already top £6.4m, and the tribunal wants them controlled.
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Server-guided ad insertion faces legacy TV device limits, IAB Australia says
Belgian broadcaster RTBF ran the first documented deployment on 15 June 2026. BVOD is $500m of Australia's $5.4bn video market. Which model wins premium live?
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Lusha faces 60-day deadline to erase every Italian contact it holds
Weekly refreshes of contact cards, not scraping, gave Italy jurisdiction over a US firm. Customers who connected inboxes may now carry liability of their own.
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Criteo cuts full-year guidance again as ad tech earnings split in two
Criteo cut guidance twice in three months and lost its CFO as August 5 earnings split ad tech, while a Google spam rule cost Taboola $20 million.
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Bumble cuts first-half marketing spend 39% to $56 million
Paying users fell 620,000 to 3.16 million while a $169.3 million writedown drove a $127.9 million net loss. Third-quarter guidance points to a thinner margin.
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Advertising drops to 15% of News Corp revenue as digital reaches 61%
Constant currency ad revenue grew 0% across a $9.03 billion year while News Media ad sales fell 5%. Which publisher lines now carry the buyer relationship?
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Magnite lifts 2026 growth guidance to 13-14% as CTV gains 36%
Adjusted EBITDA margin reached 37% and DV+ returned to growth at 2% after a Q1 decline. Third-quarter guidance places CTV contribution between $98m and $100m.
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LiveRamp faces August 17 vote on Publicis buyout at $38.50 a share
Revenue hit $214 million and buybacks stopped as merger terms now bind the identity vendor marketers rely on. Closing is still set for before the end of 2026.
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IAB Tech Lab sets September 4 deadline for comment on clean room data rules
Values marked for hashing must be hashed or encrypted before upload, and every Parquet file carries seven metadata keys. Feedback closes in early September.
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Fubo ad revenue drops to $108.9 million in its World Cup quarter
World Cup streams delivered three times the ad revenue of the 2022 tournament, yet Adjusted EBITDA fell 38% to $19.1 million as Fubo lifted its guidance floor.
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Google policy cuts $20 million from Taboola's second-half profit
Revenue of $476.8 million fell $15.2 million short of the guidance floor, yet ex-TAC guidance rose $7 million at the midpoint. What did the network cleanup buy?
