Tokyo drops to ninth largest city by 2100 as Dhaka hits 55 million
Jakarta leads 2025 at 41.9 million and Karachi more than doubles to 43.7 by 2100. Ad infrastructure sits in the markets losing people. What closes the gap?
PPC Land
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Microsoft Advertising drops Max CPC from new campaigns on October 1
Portfolio, enhanced CPC and target impression share keep the bid ceiling, while standard search campaigns lose it. Existing campaigns go unmentioned in notice.
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Live streamers accept 8.7 minutes of ads per hour, Magnite study finds
US survey of 835 streamers puts shoppable ad awareness at 53%, with 55% of purchase actions landing during the stream. Where does that leave shoulder content?
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ESPN gains 24-camera NEP unit EU-01 for Dutch Eredivisie coverage
Dutch league coverage moves onto a UHD unit expandable to 48 cameras, built to UEFA specification. What does a standardised fleet mean for European ad supply?
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Nielsen sets August 31 for seven changes to US TV ratings currency
Wrist-worn wearables and 2024-era universe estimates get reworked, and buyers face no promised ratings lift. Will fall upfront guarantees hold after August 31?
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Fire TV users pick Alexa's top result 40% more often with Alexa+
Every US Fire TV device now carries Amazon's AI assistant at no cost, Prime or not, and conversation volume runs near double. What happens to ad discovery?
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ChatGPT users in the UK gain their 1250 Experian credit score
Experian says 62% of regular ChatGPT users turn to AI for money goals, and 8 in 10 UK credit card applications run on its data. Can marketers follow them in?
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AAMP and AdCP overlap on 13 functions, IAB Tech Lab COO says
Shailley Singh assessed seven published claims about the rival agentic ad standards and called most of them incorrect. Buyers still face a two-stack choice.
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Facebook outranks Yelp 43% to 22% among 30-44 auto review readers
Review readers reach Google at 74% to 87% in every age band, while search discovery falls from 48% under 30 to 15% past 60. Which customers never get asked?
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Google Ads API v25.1 gains 24 lift metrics, allowlist only
Read-only lift resources expose study configs and flight dates, while BenchmarksService adds category filters and share of voice. Who gets access, and when?
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Google kills euro check payouts for AdSense, change spotted 11 days late
Publishers on euro checks lost the option on August 7, 2026, and the Help Center note surfaced only on August 18. Dollar checks, EFT, SEPA and wire remain open.
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MS NOW charges $7.99 a month for its first paid membership
Introductory pricing runs $39.99 for a full year through Sept. 30, half the $79.99 annual rate. Versant is testing whether cable news fandom converts to paid.
