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Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
by Luis EspadaPacvue and Reddit announce a spring 2026 integration bringing Reddit Ads into Pacvue's Commerce Operating System, unifying community discovery with retail media for enterprise brands.
by Luis Espada
DoubleVerify's Fraud Lab uncovered AutoBait, a 200+ domain MFA network using exposed AI prompts, costing advertisers millions in wasted impressions.
by Luis Espada
Kantar's February 2026 study of 2,500 U.S. mobile gamers found 71% buy the same day they see a mobile game ad, challenging assumptions about the channel's commercial reach.
by Luis Espada
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
by Luis Espada
Smartly signed a letter of intent on March 16, 2026, to acquire INCRMNTAL, an AI-powered incrementality platform that measures marketing impact without user-level data.
by Luis Espada
The Times used Reddit's AI-powered Max campaigns beta, launched January 5, 2026, to achieve a 2x conversion rate and 26% higher CTR through automated creative optimisation.
by Luis Espada
BEUC today published a 13-page analysis finding Meta's January 2026 consent-for-ads update still violates the DMA, GDPR, and Unfair Commercial Practices Directive.
by Luis Espada
Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
by Luis Espada
Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
Perion's 2025 Form 20-F, filed March 16, 2026 with the SEC, documents how its Outmax AI execution agent drove CTV revenue up 59% in Q4 and scaled one client's spend from $50K to $20M in 24 months, while operating as a cross-DSP optimization layer no single platform can replicate.
Choice overload reduces conversions by up to 90%. Sheena Iyengar's landmark research on decision paralysis carries direct implications for digital advertising and product strategy.
Ströer posts record €2.08B revenue for 2025 but flat organic growth, then unveils Ströer Ad Manager and Public Mind to transform OOH into an AI platform.
YouTube will replace ABC as the exclusive Oscars broadcaster from 2029. The 98th ceremony showed what the shift means for media buyers as CTV ad spend doubles.
Meta is testing clickable links directly in Instagram post captions, capped at 10 per month, exclusively for Meta Verified subscribers - a shift from its long-standing link restriction policy.
Google launched Merchant Center for Agencies on March 11, 2026, giving digital marketing firms a single dashboard to manage all client accounts, diagnostics, and ad opportunities.
Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
by Luis EspadaPacvue and Reddit announce a spring 2026 integration bringing Reddit Ads into Pacvue's Commerce Operating System, unifying community discovery with retail media for enterprise brands.
by Luis Espada
DoubleVerify's Fraud Lab uncovered AutoBait, a 200+ domain MFA network using exposed AI prompts, costing advertisers millions in wasted impressions.
by Luis Espada
Kantar's February 2026 study of 2,500 U.S. mobile gamers found 71% buy the same day they see a mobile game ad, challenging assumptions about the channel's commercial reach.
by Luis Espada
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
by Luis Espada
Smartly signed a letter of intent on March 16, 2026, to acquire INCRMNTAL, an AI-powered incrementality platform that measures marketing impact without user-level data.
by Luis Espada
The Times used Reddit's AI-powered Max campaigns beta, launched January 5, 2026, to achieve a 2x conversion rate and 26% higher CTR through automated creative optimisation.
by Luis Espada
BEUC today published a 13-page analysis finding Meta's January 2026 consent-for-ads update still violates the DMA, GDPR, and Unfair Commercial Practices Directive.
by Luis Espada