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  • Ziff Davis writes off $54.8m on health media as ad revenue drops 6% 11 min read

    Ziff Davis writes off $54.8m on health media as ad revenue drops 6%

    Gaming advertiser retention fell to 81.6% from 93.7%, and revenue per technology advertiser dropped 11% to $113,267. Buyers face a thinner premium supply pool.

  • Yelp halts share buybacks to pay down $100 million credit facility 35 min read

    Yelp halts share buybacks to pay down $100 million credit facility

    Restaurant and retail ad revenue fell 10% to $102 million while other revenue nearly doubled to $33 million. Repurchases resume in 2027, with $339 million left.

  • Grindr ad revenue gains 44% to $25m as direct deals stay hard to win 26 min read

    Grindr ad revenue gains 44% to $25m as direct deals stay hard to win

    Ads supplied 18% of second-quarter revenue and $48m in the first half, but management guides that share back near 15% in 2027. Does the dollar base still grow?

  • Roku ad prices drop 12% as impressions jump 40% in Q2 11 min read

    Roku ad prices drop 12% as impressions jump 40% in Q2

    Advertising revenue still climbed 25% to $673 million, with third-party DSPs buying nearly three-quarters of in-stream video. Fox closes the deal in H1 2027.

  • Aman stays silent as Amanvari police video gains 567,000 views 11 min read

    Aman stays silent as Amanvari police video gains 567,000 views

    Reviewer paid over $5,000 a night and was turned away at the gate by security. Creator channels now carry brand exposure that media budgets cannot buy back.

  • FouAnalytics prices unlimited ad verification at $2 million a year 11 min read

    FouAnalytics prices unlimited ad verification at $2 million a year

    Wire crossed 36 minutes after Nielsen agreed to buy DoubleVerify for $2.15 billion. Flat pricing targets vendors paid per impression measured. Who blinks first?

  • Apple ATT shifted 0.07% of apps to paid downloads, four-year study finds 11 min read

    Apple ATT shifted 0.07% of apps to paid downloads, four-year study finds

    Developers held on to ad revenue instead: linked-data disclosures among surviving apps rose from 10.4% to 24.1% by 2025. What do privacy rules actually change?

  • Maldita.es tracked 5,600 posts in Facebook groups after 141 died at Ceuta 12 min read

    Maldita.es tracked 5,600 posts in Facebook groups after 141 died at Ceuta

    Coordination jumped to WhatsApp on July 27, where private groups sit outside DSA scope while Facebook remains a designated VLOP. Who polices the handover point?

  • Trade Desk faces rivals wrapping guaranteed deals in agentic AI at 1% fees 17 min read

    Trade Desk faces rivals wrapping guaranteed deals in agentic AI at 1% fees

    IAB Tech Lab wrote programmatic guaranteed into its agentic specs in April 2026, and DataBeat found agentic buyers clearing 13.4% below conventional demand.

  • PubMatic revenue gains 11% after three quarters of decline 26 min read

    PubMatic revenue gains 11% after three quarters of decline

    Emerging AI revenue nearly doubled to 15% of sales, mobile app grew over 40%, and CFO Steve Pantelick will retire. Q3 guidance now implies a sequential dip.

  • Trade Desk stock drops 24% as Q3 guidance points to 12% revenue decline 38 min read

    Trade Desk stock drops 24% as Q3 guidance points to 12% revenue decline

    Revenue reached $715 million, up 3%, while CPG and autos supply a quarter of platform spend. Q3 guidance assumes no macro recovery. Where does growth restart?

  • Disney tests AI search on ESPN and Disney+ with limited user groups 10 min read

    Disney tests AI search on ESPN and Disney+ with limited user groups

    Natural language, voice input and suggested prompts reach a small subset of users. Advertisers face a discovery layer they cannot yet target, buy or measure.

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