YouTube announces gift effects with purple sparkle icons and experimental gift goals for vertical live streams, rolling out to eligible US creators this week.
Meta's Instagram introduces machine learning algorithms designed to reduce repetitive notifications while improving click-through rates by 22% in initial testing.
Federal jury finds tech giant misled users about Web & App Activity settings while continuing data collection through Firebase SDK across third-party applications.
France's leading audience measurement company announced alliance to accelerate unified video campaign analytics across television and streaming platforms.
YouTube announces gift effects with purple sparkle icons and experimental gift goals for vertical live streams, rolling out to eligible US creators this week.
Grindr's indirect revenue hit $74M in 2025, up 37% year-over-year, driven by programmatic strength and direct brand sales as the LGBTQ+ platform expands its ad strategy.
California SB 1130 targets wearable recording devices like smart glasses, requiring explicit consent in businesses and banning indicator light tampering, with fines up to $10,000.
A class action filed Feb. 19 in California accuses Google of transmitting Americans' browsing data to Chinese-affiliated ad partners via real-time bidding, violating federal national security rules.
New VAB and TVision data shows premium video platforms deliver 33% stronger co-viewing, 49% longer sessions, and 18% higher sustained attention than YouTube on CTV.
JWX launched Vertical Video on February 19, 2026, giving publishers a one-line JavaScript tool to create swipeable, social-like experiences on owned properties amid search traffic declines.
Walmart's global advertising business grew 46% to nearly $6.4 billion in FY26, with Walmart Connect up 41% in Q4, VIZIO triple-digit gains, and Sparky driving higher basket values.
ChatGPT serves first confirmed brand ads at $60 CPM; Dentsu and WPP exit Trade Desk OpenPath; Google Demand Gen targeting shifts; Omnicom posts $17.5B year.
YouTube announces gift effects with purple sparkle icons and experimental gift goals for vertical live streams, rolling out to eligible US creators this week.
Meta's Instagram introduces machine learning algorithms designed to reduce repetitive notifications while improving click-through rates by 22% in initial testing.
Federal jury finds tech giant misled users about Web & App Activity settings while continuing data collection through Firebase SDK across third-party applications.
France's leading audience measurement company announced alliance to accelerate unified video campaign analytics across television and streaming platforms.