Search Google introduces new system to generate titles in search results Google last week introduced a new new system of generating titles for web pages in search results. Google is no longer using user's query to generate titles.
Display Facebook introduces Ads in the Instagram Shop Tab Facebook this week introduced ads in the Instagram Shop tab, globally. The ads appear as tiles on the Instagram Shop tab home page.
Display Azerion acquires Keymobile, a Swedish mobile advertising company Azerion yesterday announced the acquisition of Keymobile, a Swedish mobile advertising company. This is the third Swedish acquisition completed by Azerion since January 2021, after Strossle and Delta Projects.
Data Adzooma launches a Business Score, rating businesses in digital marketing Adzooma yesterday relaunched their platform, introducing a Business Score rating businesses in digital marketing, including PPC, SEO, and Web Metrics.
Display eyeo launches an ad platform reaching 225 million ad blocker users eyeo this month launched Trestle, a DSP (Demand Side Platform) reaching over 225 million ad-filtering users who consent to see Acceptable Ads.
Display Google introduces more controls over optimization experiments in AdSense Google last week introduced more controls 3 new settings to Auto optimize in AdSense.
Data UK’s Age-Appropriate Design Code to come into force on 2 September 2021 The Age-Appropriate Design Code (AADC) is coming into force on 2 September, in the UK.
Google updates Google Ads Editor, now supporting Hotel ads and YouTube audio ads Google this month updated Google Ads Editor, now the version 1.7. The new version includes support for Hotel ads, YouTube audio ads, and lead form extensions.
Video Google upgrades Google Ads’ data-driven attribution to support YouTube and Display ads Google this month upgraded Google Ads’ data-driven attribution to support YouTube and Display ads.
Data First European publisher hit with a GDPR fine over dropping cookies without consent Last month, CNIL, the French data protection watchdog, fined Le Figaro, a French publisher, €50,000, for dropping cookies without user consent.
Display Google launches full-screen inline ads in AdSense Google today announced the release of full-screen inline ads to all AdSense publishers. Full-screen inline ads are full-screen banner ads that appear inline with your content as a user scrolls the page.
Display Google to forbid political advertising in Ontario during the election period Google today announced it will disallow political advertising with Shopping Ads, in Ontario, during regulated election periods.
Data Facebook investing in new ad measurement solutions Facebook today announced it will launch a Private Lift Measurement broadly to advertisers next year. Facebook is also investing in on-device learning, a technology that processes data locally.
Display Google Ad Manager not delivering some campaigns in Brazil as expected Google yesterday reported it has a disruption in Google Ad Manager, affecting some campaigns targeting Brazil, that are not delivering as expected.
Video Integral Ad Science buys Publica Integral Ad Science yesterday announced the acquisition of Publica for $220 million, 75% in cash and 25% in stock. Publica is a connected TV (CTV) advertising platform.
Data Comscore integrates YouTube and YouTube TV measurement Comscore yesterday announced it is incorporating YouTube and YouTube TV measurement into its cross-platform measurement service, Comscore Campaign Ratings.
Display Google introduces a Bidding Insights report in DV360 Google today announced it has introduced a new report in DV360. The Bidding Insights report gives advertisers visibility into how automated bidding is working. The Bidding Insights report shows the average cost-per-thousand impression (CPM) bid and the likelihood of an impression to lead to a conversion or a click. According
Display Google updates Custom Bidding in DV360 introducing a Goal Builder Google today announced an update to Custom Bidding in DV360. With Custom Bidding, advertisers can assign values to different events, such as a conversion or a purchase.
Google releases a new tool to manage deals in DV360 The new tool enables advertisers to package, prioritize and monitor deals across partners and advertisers in Display & Video 360.
Retail Luxembourg National Commission for Data Protection fines Amazon in 746 million euros Luxembourg National Commission for Data Protection last month imposed a fine of €746 million to Amazon European headquarters in Luxembourg, Amazon Europe Core S.à r.l. The decision is related with Amazon Advertising.
Retail Yelp updates its logo and app icons Yelp yesterday updated its logo and app icons on iOS. The update will rollout in Android devices later this week.
Retail How to add a business in Apple Maps? Apple Maps is often the forgotten alternative of Google Maps. Apple Maps works mainly in Apple hardware (iPhones, iPads, and Apple Watches), but in 2019 DuckDuckGo incorporated Apple Maps in the map searches.
Social Dutch Data Protection Authority fines TikTok for not having the Privacy Policy in Dutch The Dutch Data Protection Authority (DPA) fined TikTok last month, over English-only privacy terms. The imposed fine was 750,000 euros. TikTok lodged an objection.
Data Adsquare suggests Proximity Targeting as alternative to audience targeting Adsquare last month proposed proximity targeting as an alternative to identity-based targeting.
Data IAS partners with The Global Disinformation Index (GDI) to avoid sources of misinformation IAS says it is the first ad verification company to help marketers avoid misinformation content based on GDI’s standards.
