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The Trade Desk partners with DIRECTV to create custom Ventura TV OS version for third-party manufacturers, announced October 1, 2025.
by Luis Espada
B2B marketers allocated 39% of ad budgets to LinkedIn in second half of 2024 as platform delivers superior return on investment despite longer purchase cycles spanning seven months.
by Luis Espada
Google updated its Merchant Center product title policy on October 3, 2025, clarifying that only manufacturers can use their own brand name in the short_title attribute for resold products.
by Luis Espada
Law firms approach brands with claims of up to 30% refunds on Google ad spend since 2016, following the April 2025 court ruling on ad tech monopolization.
by Luis Espada
YouTube introduces native upload and RSS feed integration for podcasts on October 2, 2025, targeting new creators and established shows with dual monetization strategies.
by Luis Espada
OpenAI introduces Instant Checkout on September 29, 2025, enabling direct purchases from Etsy and Shopify merchants through ChatGPT using Agentic Commerce Protocol.
by Luis Espada
Magnite announces ClearLine evolution on October 1, 2025, unifying curation and activation across premium supply with AI integration from streamr.ai acquisition.
by Luis EspadaVideo production company delivers scripted AI-powered commercials in days at 60% lower cost with producer oversight through global network.
by Luis Espada
The Trade Desk partners with DIRECTV to create custom Ventura TV OS version for third-party manufacturers, announced October 1, 2025.
by Luis Espada
YouTube expands its Shopping affiliate program to all YouTube Partner Program creators, including those with just 500 subscribers, opening product tagging and commissions to smaller channels across 12 countries.
Brave browser grew from 80M to 109M monthly active users while selling its own ads after blocking publishers' - Jean-Paul Schmetz explains the model in detail.
A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
Pinterest launches Promote a Pin on March 24, 2026, letting creators and small businesses boost content without advertising experience using AI targeting across 619 million users.
AdRoll's Q1 2026 report reveals retargeting CPMs surged 18% while prospecting dropped 11%, marking a structural budget shift toward CTV and DOOH ad channels.
Google yesterday introduced the Gemini advantage in Google Marketing Platform at NewFront 2026, launching live sports bidding, Confidential Publisher Match with Roku, and Ads Advisor for all users.
Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.
Reddit today unveiled Collection Ads, community overlays, and a Shopify alpha integration for Dynamic Product Ads, reporting 91% higher ROAS year-over-year in Q4 2025.
The Trade Desk partners with DIRECTV to create custom Ventura TV OS version for third-party manufacturers, announced October 1, 2025.
by Luis Espada
B2B marketers allocated 39% of ad budgets to LinkedIn in second half of 2024 as platform delivers superior return on investment despite longer purchase cycles spanning seven months.
by Luis Espada
Google updated its Merchant Center product title policy on October 3, 2025, clarifying that only manufacturers can use their own brand name in the short_title attribute for resold products.
by Luis Espada
Law firms approach brands with claims of up to 30% refunds on Google ad spend since 2016, following the April 2025 court ruling on ad tech monopolization.
by Luis Espada
YouTube introduces native upload and RSS feed integration for podcasts on October 2, 2025, targeting new creators and established shows with dual monetization strategies.
by Luis Espada
OpenAI introduces Instant Checkout on September 29, 2025, enabling direct purchases from Etsy and Shopify merchants through ChatGPT using Agentic Commerce Protocol.
by Luis Espada
Magnite announces ClearLine evolution on October 1, 2025, unifying curation and activation across premium supply with AI integration from streamr.ai acquisition.
by Luis EspadaVideo production company delivers scripted AI-powered commercials in days at 60% lower cost with producer oversight through global network.
by Luis Espada