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  • Meta's ad business hits record $58B as AI drives conversion gains 9 min read

    Meta's ad business hits record $58B as AI drives conversion gains

    Meta reports $58.1B advertising revenue in Q4 2025 with 24% growth as GEM model improvements and Advantage+ tools deliver conversion gains while video generation reaches $10B run-rate.

  • YouTube forced Barb to halt UK TV measurement after legal threat 11 min read

    YouTube forced Barb to halt UK TV measurement after legal threat

    Google sent cease and desist letters to Barb and Kantar Media, stopping YouTube viewership comparison with traditional TV channels just months after launch.

  • Microsoft's search ad growth slows to 10% 12 min read

    Microsoft's search ad growth slows to 10%

    Microsoft search advertising revenue increased 10% to $3.8 billion in Q2 fiscal 2026 as cloud business surpassed $50 billion quarterly milestone for first time.

  • Pinterest cuts 780 jobs while investors question the AI pivot strategy 10 min read

    Pinterest cuts 780 jobs while investors question the AI pivot strategy

    Pinterest reduces workforce by 15% to fund AI development, but shares sink 9.61% as analysts question whether automation addresses competitive pressures from Meta and TikTok.

  • Google eyes opt-out controls for AI search after UK regulator demands change 9 min read

    Google eyes opt-out controls for AI search after UK regulator demands change

    Google explores website controls to opt out of AI Overviews and AI Mode following UK Competition and Markets Authority requirements announced January 28, 2026.

  • Substack launches TV apps on Apple and Google platforms, escalating video expansion 9 min read

    Substack launches TV apps on Apple and Google platforms, escalating video expansion

    Newsletter platform Substack releases TV apps for Apple TV and Google TV on January 22, 2026, intensifying platform's shift toward multimedia after $100M funding raised for advertising.

  • Google Analytics quietly worked its way back into advertisers' good graces 9 min read

    Google Analytics quietly worked its way back into advertisers' good graces

    Google Analytics product manager discusses platform's year-long rehabilitation effort through AI features, budget tools and easier interfaces after rocky GA4 transition.

  • Britain's watchdog aims for Google's AI: what publishers gain 9 min read

    Britain's watchdog aims for Google's AI: what publishers gain

    Publishers would control AI training opt-outs while Google must prove fair ranking under first UK digital markets conduct requirements targeting search dominance.

  • 7 min read

    MGID and Marfeel celebrate one year of turning data into publisher revenue

    Analytics partnership delivers 8-figure revenue gains as MGID+ platform reaches one-year milestone, helping publishers navigate monetization challenges across content.

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