Amazon research claims interactive video ads drive 79% engagement gains
Amazon Ads and Publicis Media research surveying 7,800 consumers reveals interactive video ads generate engagement, attention, and relevance advantages.
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Google researchers question advertising frequency orthodoxy in new analysis
Google marketing researchers challenge decades of frequency assumptions, arguing first advertising impact delivers greatest value and S-curves reflect measurement limitations.
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Performance marketer calls hardcoded UTMs "structural flaw" in Google Ads tracking
Ilja Zonov advocates dynamic ValueTrack parameters over manual UTM strings, arguing static tracking breaks campaigns and creates attribution failures.
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AppSumo's revenue crashes 50% as lifetime deal model faces existential crisis
Noah Kagan publicly acknowledged today that AppSumo's revenue has declined 50% over the past two years, as the digital marketplace confronts fundamental challenges threatening its business model built on lifetime software deals for entrepreneurs.
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Brussels targets TikTok's scroll trap with landmark DSA case
European Commission charges TikTok with DSA violations over infinite scroll, autoplay and push notifications that fuel compulsive behavior among minors and vulnerable users.
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Spotify's Page Match lets readers jump between books and audiobooks instantly
Spotify this week launched Page Match and Bookshop.org integration, enabling seamless format switching and physical book purchases through the streaming app.
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Spotify brings music storytelling directly into your listening feed with new feature
Spotify today launched About the Song in beta, offering Premium users in six markets swipeable story cards that reveal song meanings and creative context.
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Google slashes web crawl limit by 86.7% as cost pressures mount
Google this year reduced Googlebot's file size limit from 15MB to just 2MB per resource, marking an 86.7% decrease that could reshape technical SEO practices across the web.
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Trade Desk cracks German deal management with three SSP integrations
Ströer, Virtual Minds, and YOC become first German SSPs to integrate Trade Desk's Price Discovery and Provisioning API, automating deal configuration and delivery verification.
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Google's PaperBanana: AI agent beats PhD experts at scientific diagrams
Google Cloud researchers released PaperBanana, an AI system using five specialized agents that outperforms human experts at generating academic illustrations with 75% preference rates.
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When no one's in charge: time-tracking firm fined for blocking wage data
Norwegian DPA fines Timegrip €25,000 for refusing 80 employees their time records after employer bankruptcy, establishing processor liability rules.
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Judge questions why Amazon worries about lawsuit financing companies
A UK judge questioned Amazon's arguments today as the company tried to appeal two major class action lawsuits. The cases involve consumers and sellers who claim Amazon broke competition rules.
