Announcement
Retail   -   Oct 11, 2025 September retail spending dips 0.49% as consumers pause before holiday season
September 2025 retail sales chart showing -0.49% core decline after August growth

Core retail sales declined month-over-month while year-over-year growth remained strong at 5.72%, signaling strategic consumer behavior ahead of critical fourth quarter spending period.

by Luis Rijo
Data   -   Oct 11, 2025 IAB unveils incrementality framework for commerce media budgets
IAB framework distinguishes incrementality measurement from attribution, ROAS, and correlation methods.

Advertising industry groups release measurement guidance as sector spending approaches $150 billion across US and European markets.

by Luis Rijo
Retail   -   Oct 11, 2025 European retail media spending reaches €13.7 billion with 21.1% growth
European retail media ad spend forecast 2021-2028 shows growth from €7.4bn to €28.8bn across markets.

IAB Europe reveals retail media now accounts for one-fifth of digital advertising as standardization challenges persist across 31 markets.

by Luis Rijo
Retail   -   Oct 11, 2025 IAB Europe opens public comment on commerce media standards
IAB Europe flexible ad format specifications showing device types, aspect ratios, and pixel dimensions.

IAB Europe seeks industry feedback on updated Commerce Media Measurement Standards V2 and new flexible ad size guidelines for retail media networks until November 14.

by Luis Rijo
AI   -   Oct 11, 2025 Adobe releases AI agents targeting B2B sales and marketing workflows
Adobe AI agents interface showing Explore, Create, and Optimize workflows for B2B buying groups.

Adobe announced three B2B AI agents on October 9, 2025, designed to streamline complex purchasing cycles through automated audience building and journey optimization.

by Luis Rijo
Display   -   Oct 11, 2025 The Trade Desk CEO unveils OpenAds to combat supply chain manipulation
Trade Desk CEO Jeff Green discusses OpenAds and supply chain transparency on AdTech AdTalk podcast

Trade Desk CEO Jeff Green announced OpenAds on October 2, 2025, responding to Prebid transaction ID changes with forked code and enterprise auction platform.

by Luis Rijo
AI   -   Oct 11, 2025 Claude launches file creation for professional documents
Claude file creation toggle in settings showing code execution and document generation capabilities enabled

Anthropic introduces document generation capabilities for Excel, PowerPoint, Word, and PDF formats across paid subscriptions.

by Luis Rijo
Retail   -   Oct 11, 2025 TTD enables programmatic retail media buying through Koddi partnership
Koddi commerce media platform logo for Trade Desk retail advertising integration announcement

The Trade Desk integrates Koddi's commerce platform for programmatic onsite retail inventory access. Gopuff launches as first partner October 2025.

by Luis Rijo
September 2025 retail sales chart showing -0.49% core decline after August growth
Retail   -   Oct 11, 2025 September retail spending dips 0.49% as consumers pause before holiday season

Core retail sales declined month-over-month while year-over-year growth remained strong at 5.72%, signaling strategic consumer behavior ahead of critical fourth quarter spending period.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 9226 Articles
Retail   -   Oct 11, 2025 September retail spending dips 0.49% as consumers pause before holiday season
September 2025 retail sales chart showing -0.49% core decline after August growth

Core retail sales declined month-over-month while year-over-year growth remained strong at 5.72%, signaling strategic consumer behavior ahead of critical fourth quarter spending period.

by Luis Rijo
Data   -   Oct 11, 2025 IAB unveils incrementality framework for commerce media budgets
IAB framework distinguishes incrementality measurement from attribution, ROAS, and correlation methods.

Advertising industry groups release measurement guidance as sector spending approaches $150 billion across US and European markets.

by Luis Rijo
Retail   -   Oct 11, 2025 European retail media spending reaches €13.7 billion with 21.1% growth
European retail media ad spend forecast 2021-2028 shows growth from €7.4bn to €28.8bn across markets.

IAB Europe reveals retail media now accounts for one-fifth of digital advertising as standardization challenges persist across 31 markets.

by Luis Rijo
Retail   -   Oct 11, 2025 IAB Europe opens public comment on commerce media standards
IAB Europe flexible ad format specifications showing device types, aspect ratios, and pixel dimensions.

IAB Europe seeks industry feedback on updated Commerce Media Measurement Standards V2 and new flexible ad size guidelines for retail media networks until November 14.

by Luis Rijo
AI   -   Oct 11, 2025 Adobe releases AI agents targeting B2B sales and marketing workflows
Adobe AI agents interface showing Explore, Create, and Optimize workflows for B2B buying groups.

Adobe announced three B2B AI agents on October 9, 2025, designed to streamline complex purchasing cycles through automated audience building and journey optimization.

by Luis Rijo
Display   -   Oct 11, 2025 The Trade Desk CEO unveils OpenAds to combat supply chain manipulation
Trade Desk CEO Jeff Green discusses OpenAds and supply chain transparency on AdTech AdTalk podcast

Trade Desk CEO Jeff Green announced OpenAds on October 2, 2025, responding to Prebid transaction ID changes with forked code and enterprise auction platform.

by Luis Rijo
AI   -   Oct 11, 2025 Claude launches file creation for professional documents
Claude file creation toggle in settings showing code execution and document generation capabilities enabled

Anthropic introduces document generation capabilities for Excel, PowerPoint, Word, and PDF formats across paid subscriptions.

by Luis Rijo
Retail   -   Oct 11, 2025 TTD enables programmatic retail media buying through Koddi partnership
Koddi commerce media platform logo for Trade Desk retail advertising integration announcement

The Trade Desk integrates Koddi's commerce platform for programmatic onsite retail inventory access. Gopuff launches as first partner October 2025.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.