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Chrome releases major AI upgrade on September 18 with Gemini integration, automated task assistance, and advanced scam protection across desktop and mobile platforms.
by Luis EspadaRaptive Chief Strategy Officer Paul Bannister unveils three-component solution combining encrypted TIDs, bid transparency feeds, and multi-bidding to address publisher privacy concerns while maintaining buyer transparency tools.
by Luis Espada
The programmatic advertising platform will remove controversial visualization from key sections following months of user resistance and slower-than-expected adoption rates affecting company revenue performance.
by Luis Espada
Technical glitches in Google Analytics 4 service worker communication and BigQuery export estimations threaten data accuracy for marketing teams relying on precise measurement.
by Luis Espada
Disney, Universal, and Warner Bros Discovery jointly sue MiniMax, alleging its Hailuo AI service uses copyrighted characters to generate unauthorized content and market itself as "Hollywood studio in your pocket."
by Luis Espada
Magnite CPO says chip on shoulder never goes away as executives discuss September 9 streamr.ai deal, performance TV thesis, and startup lessons from 18-month journey.
by Luis Espada
LinkedIn will use user data to train content-generating AI models from November 3, 2025, introducing new privacy controls across multiple regions.
by Luis Espada
Google launches new store widget allowing merchants to display quality ratings and trust signals directly on their websites to boost sales conversion rates.
by Luis Espada
Chrome releases major AI upgrade on September 18 with Gemini integration, automated task assistance, and advanced scam protection across desktop and mobile platforms.
by Luis Espada
Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
Perion's 2025 Form 20-F, filed March 16, 2026 with the SEC, documents how its Outmax AI execution agent drove CTV revenue up 59% in Q4 and scaled one client's spend from $50K to $20M in 24 months, while operating as a cross-DSP optimization layer no single platform can replicate.
Choice overload reduces conversions by up to 90%. Sheena Iyengar's landmark research on decision paralysis carries direct implications for digital advertising and product strategy.
Ströer posts record €2.08B revenue for 2025 but flat organic growth, then unveils Ströer Ad Manager and Public Mind to transform OOH into an AI platform.
YouTube will replace ABC as the exclusive Oscars broadcaster from 2029. The 98th ceremony showed what the shift means for media buyers as CTV ad spend doubles.
Meta is testing clickable links directly in Instagram post captions, capped at 10 per month, exclusively for Meta Verified subscribers - a shift from its long-standing link restriction policy.
Google launched Merchant Center for Agencies on March 11, 2026, giving digital marketing firms a single dashboard to manage all client accounts, diagnostics, and ad opportunities.
Chrome releases major AI upgrade on September 18 with Gemini integration, automated task assistance, and advanced scam protection across desktop and mobile platforms.
by Luis EspadaRaptive Chief Strategy Officer Paul Bannister unveils three-component solution combining encrypted TIDs, bid transparency feeds, and multi-bidding to address publisher privacy concerns while maintaining buyer transparency tools.
by Luis Espada
The programmatic advertising platform will remove controversial visualization from key sections following months of user resistance and slower-than-expected adoption rates affecting company revenue performance.
by Luis Espada
Technical glitches in Google Analytics 4 service worker communication and BigQuery export estimations threaten data accuracy for marketing teams relying on precise measurement.
by Luis Espada
Disney, Universal, and Warner Bros Discovery jointly sue MiniMax, alleging its Hailuo AI service uses copyrighted characters to generate unauthorized content and market itself as "Hollywood studio in your pocket."
by Luis Espada
Magnite CPO says chip on shoulder never goes away as executives discuss September 9 streamr.ai deal, performance TV thesis, and startup lessons from 18-month journey.
by Luis Espada
LinkedIn will use user data to train content-generating AI models from November 3, 2025, introducing new privacy controls across multiple regions.
by Luis Espada
Google launches new store widget allowing merchants to display quality ratings and trust signals directly on their websites to boost sales conversion rates.
by Luis Espada