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Platform addresses creator speculation about restricted mode's role in declining viewership patterns across channels.
by Luis Espada
Snapchat launches infinite retention and group streaks on September 13, enhancing user personalization and chat experience across the platform.
by Luis Espada
September 2025 sustainability report reveals ambitious environmental goals while company simultaneously announces unprecedented data center investments requiring gigawatt-scale energy consumption.
by Luis Espada
Adverity Intelligence combines conversational AI with collaborative analytics to address resource constraints in modern marketing teams across complex data environments.
by Luis Espada
Media giant alleges Google monopolizes search traffic while forcing publishers to supply content for AI systems without compensation, filing September 12 complaint seeking treble damages.
by Luis Espada
Index Exchange introduces duration-based reporting for streaming TV ads, replacing legacy impression-only metrics with time-aware measurement that values 30-second slots over 6-second opportunities.
by Luis Espada
WPP Media research identifies AI dominance, biometric standardization, sustainability decline, VR skepticism, and privacy fragmentation as key industry shifts.
by Luis EspadaDescription: Federal Trade Commission demands comprehensive data on monetization practices, age restrictions, and negative impact monitoring from artificial intelligence companion platforms through September 10, 2025, special reports resolution.
by Luis Espada
Platform addresses creator speculation about restricted mode's role in declining viewership patterns across channels.
by Luis Espada
Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
Perion's 2025 Form 20-F, filed March 16, 2026 with the SEC, documents how its Outmax AI execution agent drove CTV revenue up 59% in Q4 and scaled one client's spend from $50K to $20M in 24 months, while operating as a cross-DSP optimization layer no single platform can replicate.
Choice overload reduces conversions by up to 90%. Sheena Iyengar's landmark research on decision paralysis carries direct implications for digital advertising and product strategy.
Ströer posts record €2.08B revenue for 2025 but flat organic growth, then unveils Ströer Ad Manager and Public Mind to transform OOH into an AI platform.
YouTube will replace ABC as the exclusive Oscars broadcaster from 2029. The 98th ceremony showed what the shift means for media buyers as CTV ad spend doubles.
Meta is testing clickable links directly in Instagram post captions, capped at 10 per month, exclusively for Meta Verified subscribers - a shift from its long-standing link restriction policy.
Google launched Merchant Center for Agencies on March 11, 2026, giving digital marketing firms a single dashboard to manage all client accounts, diagnostics, and ad opportunities.
Platform addresses creator speculation about restricted mode's role in declining viewership patterns across channels.
by Luis Espada
Snapchat launches infinite retention and group streaks on September 13, enhancing user personalization and chat experience across the platform.
by Luis Espada
September 2025 sustainability report reveals ambitious environmental goals while company simultaneously announces unprecedented data center investments requiring gigawatt-scale energy consumption.
by Luis Espada
Adverity Intelligence combines conversational AI with collaborative analytics to address resource constraints in modern marketing teams across complex data environments.
by Luis Espada
Media giant alleges Google monopolizes search traffic while forcing publishers to supply content for AI systems without compensation, filing September 12 complaint seeking treble damages.
by Luis Espada
Index Exchange introduces duration-based reporting for streaming TV ads, replacing legacy impression-only metrics with time-aware measurement that values 30-second slots over 6-second opportunities.
by Luis Espada
WPP Media research identifies AI dominance, biometric standardization, sustainability decline, VR skepticism, and privacy fragmentation as key industry shifts.
by Luis EspadaDescription: Federal Trade Commission demands comprehensive data on monetization practices, age restrictions, and negative impact monitoring from artificial intelligence companion platforms through September 10, 2025, special reports resolution.
by Luis Espada