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Video platform faces creator backlash over undisclosed machine learning modifications that alter visual content without permission, raising transparency concerns.
by Luis Espada
Digital advertising spending in Australia reached $17.2 billion in FY25, growing 10.6% with video surging 21.9% and social platforms capturing 38% share.
by Luis Espada
Google Ads message extensions now support Facebook Messenger and Zalo platforms for conversational advertising campaigns. Marketers can create messaging assets across multiple platforms to connect with audiences through their preferred communication channels.
by Luis Espada
Google researchers and Yale academics unveil framework prioritizing long-term user engagement over highest-bidder wins, signaling major changes ahead for advertisers.
by Luis Espada
China becomes first country to require comprehensive labeling of AI-generated content across all platforms and formats starting September 1, 2025.
by Luis Espada
JD.com begins acceptance period for CECONOMY acquisition at €4.60 per share, targeting European retail transformation through Chinese supply chain expertise.
by Luis Espada
Disney-controlled Fubo debuts sports service following settlement that transformed antitrust challenger into acquisition target.
by Luis Espada
OpenAI's $310,000-$393,000 content strategist position posting contradicts predictions of search optimization's demise as industry adapts to AI platforms.
by Luis Espada
Video platform faces creator backlash over undisclosed machine learning modifications that alter visual content without permission, raising transparency concerns.
by Luis Espada
Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL.
Google processes over one billion health queries daily. At The Check Up 2026, on March 17, it detailed how AI Mode, Fitbit, and research tools handle that scale.
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
Perion's 2025 Form 20-F, filed March 16, 2026 with the SEC, documents how its Outmax AI execution agent drove CTV revenue up 59% in Q4 and scaled one client's spend from $50K to $20M in 24 months, while operating as a cross-DSP optimization layer no single platform can replicate.
Choice overload reduces conversions by up to 90%. Sheena Iyengar's landmark research on decision paralysis carries direct implications for digital advertising and product strategy.
Ströer posts record €2.08B revenue for 2025 but flat organic growth, then unveils Ströer Ad Manager and Public Mind to transform OOH into an AI platform.
YouTube will replace ABC as the exclusive Oscars broadcaster from 2029. The 98th ceremony showed what the shift means for media buyers as CTV ad spend doubles.
Meta is testing clickable links directly in Instagram post captions, capped at 10 per month, exclusively for Meta Verified subscribers - a shift from its long-standing link restriction policy.
Video platform faces creator backlash over undisclosed machine learning modifications that alter visual content without permission, raising transparency concerns.
by Luis Espada
Digital advertising spending in Australia reached $17.2 billion in FY25, growing 10.6% with video surging 21.9% and social platforms capturing 38% share.
by Luis Espada
Google Ads message extensions now support Facebook Messenger and Zalo platforms for conversational advertising campaigns. Marketers can create messaging assets across multiple platforms to connect with audiences through their preferred communication channels.
by Luis Espada
Google researchers and Yale academics unveil framework prioritizing long-term user engagement over highest-bidder wins, signaling major changes ahead for advertisers.
by Luis Espada
China becomes first country to require comprehensive labeling of AI-generated content across all platforms and formats starting September 1, 2025.
by Luis Espada
JD.com begins acceptance period for CECONOMY acquisition at €4.60 per share, targeting European retail transformation through Chinese supply chain expertise.
by Luis Espada
Disney-controlled Fubo debuts sports service following settlement that transformed antitrust challenger into acquisition target.
by Luis Espada
OpenAI's $310,000-$393,000 content strategist position posting contradicts predictions of search optimization's demise as industry adapts to AI platforms.
by Luis Espada