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SISTRIX data reveals significant shifts in German search landscape with AI summaries changing user behavior patterns while Reddit reaches new visibility heights.
by Luis Espada
Cloudflare research shows AI platforms consume content at unprecedented scales while providing minimal traffic returns.
by Luis EspadaGoogle reveals comprehensive updates to Display & Video 360 and Campaign Manager 360 for September 2025, affecting metrics, impression counting, and EU political ads.
by Luis EspadaGoogle replaces programmatic guaranteed frequency metric with cost-based calculations and enhanced reach measurements in Display & Video 360 platform starting August 2025.
by Luis EspadaAI-generated advertisements promote fraudulent products through fake demonstrations while platforms struggle with detection and enforcement.
by Luis Espada
Amazon introduces generative AI-powered assistant that flows between devices and responds to natural language without wake word repetition.
by Luis Espada
German companies abuse Digital Services Act notification mechanisms to remove unfavorable reviews, creating artificial rating inflation across platforms.
by Luis Espada
xAI seeks injunction to prevent former employee from working at OpenAI while lawsuit challenges AI industry talent competition practices.
by Luis Espada
SISTRIX data reveals significant shifts in German search landscape with AI summaries changing user behavior patterns while Reddit reaches new visibility heights.
by Luis Espada
Brave browser grew from 80M to 109M monthly active users while selling its own ads after blocking publishers' - Jean-Paul Schmetz explains the model in detail.
A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
Pinterest launches Promote a Pin on March 24, 2026, letting creators and small businesses boost content without advertising experience using AI targeting across 619 million users.
AdRoll's Q1 2026 report reveals retargeting CPMs surged 18% while prospecting dropped 11%, marking a structural budget shift toward CTV and DOOH ad channels.
Google yesterday introduced the Gemini advantage in Google Marketing Platform at NewFront 2026, launching live sports bidding, Confidential Publisher Match with Roku, and Ads Advisor for all users.
Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.
Reddit today unveiled Collection Ads, community overlays, and a Shopify alpha integration for Dynamic Product Ads, reporting 91% higher ROAS year-over-year in Q4 2025.
YouTube today unified BrandConnect and the Creator Partnerships Hub into a single platform available in 7 markets, with global expansion planned for 2026.
SISTRIX data reveals significant shifts in German search landscape with AI summaries changing user behavior patterns while Reddit reaches new visibility heights.
by Luis Espada
Cloudflare research shows AI platforms consume content at unprecedented scales while providing minimal traffic returns.
by Luis EspadaGoogle reveals comprehensive updates to Display & Video 360 and Campaign Manager 360 for September 2025, affecting metrics, impression counting, and EU political ads.
by Luis EspadaGoogle replaces programmatic guaranteed frequency metric with cost-based calculations and enhanced reach measurements in Display & Video 360 platform starting August 2025.
by Luis EspadaAI-generated advertisements promote fraudulent products through fake demonstrations while platforms struggle with detection and enforcement.
by Luis Espada
Amazon introduces generative AI-powered assistant that flows between devices and responds to natural language without wake word repetition.
by Luis Espada
German companies abuse Digital Services Act notification mechanisms to remove unfavorable reviews, creating artificial rating inflation across platforms.
by Luis Espada
xAI seeks injunction to prevent former employee from working at OpenAI while lawsuit challenges AI industry talent competition practices.
by Luis Espada