A marketing professional has developed a Google Tag Manager template to address potential Google Ads tracking disruptions in Safari browsers, offering advertisers a proactive approach to conversion attribution challenges.
Small transformer models struggle with search tasks on larger graphs even when given unlimited training data and increased parameters, according to new research that challenges scaling assumptions for AI development.
Viant Technology becomes first demand-side platform to offer contextual intelligence across connected television using BrandDiscovery signals and IRIS_ID.
Las Vegas debuts 13-tower LED display network on Strip bridges September 15 with 6mm pixel pitch screens delivering one million weekly impressions for advertisers and emergency messaging capabilities.
Triton Digital's new planning tools combine survey data with download metrics to deliver demographic insights across 200 podcasts, addressing advertiser demand for precision targeting in the growing audio advertising market.
Brave browser grew from 80M to 109M monthly active users while selling its own ads after blocking publishers' - Jean-Paul Schmetz explains the model in detail.
A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
Pinterest launches Promote a Pin on March 24, 2026, letting creators and small businesses boost content without advertising experience using AI targeting across 619 million users.
Google yesterday introduced the Gemini advantage in Google Marketing Platform at NewFront 2026, launching live sports bidding, Confidential Publisher Match with Roku, and Ads Advisor for all users.
Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.
Reddit today unveiled Collection Ads, community overlays, and a Shopify alpha integration for Dynamic Product Ads, reporting 91% higher ROAS year-over-year in Q4 2025.
YouTube today unified BrandConnect and the Creator Partnerships Hub into a single platform available in 7 markets, with global expansion planned for 2026.
A marketing professional has developed a Google Tag Manager template to address potential Google Ads tracking disruptions in Safari browsers, offering advertisers a proactive approach to conversion attribution challenges.
Small transformer models struggle with search tasks on larger graphs even when given unlimited training data and increased parameters, according to new research that challenges scaling assumptions for AI development.
Viant Technology becomes first demand-side platform to offer contextual intelligence across connected television using BrandDiscovery signals and IRIS_ID.
Las Vegas debuts 13-tower LED display network on Strip bridges September 15 with 6mm pixel pitch screens delivering one million weekly impressions for advertisers and emergency messaging capabilities.
Triton Digital's new planning tools combine survey data with download metrics to deliver demographic insights across 200 podcasts, addressing advertiser demand for precision targeting in the growing audio advertising market.