Google lets some PMax advertisers switch off search partners and display
Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026.
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Amazon's search bar loses to chat as 75% think about shopping weekly
Uber sells Bunnings lawnmowers in under 30 minutes and Criteo ties basket-size gains to feed depth. Sydney panel maps where retail media growth moves next.
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Meta faces 3% turnover fines in 5 days as it signs EU AI content code
Markus Reinisch confirmed the signature 6 days after the EU presumption deadline, reversing a 2025 refusal. Who now carries the visible labelling duty on ads?
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RedCircle turns AI on programmatic ads after cutting read errors 75%
Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform.
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AI slop wins premium grades 70% of the time, TAG and ANA analysis finds
Slop inventory posts a 0.05% invalid traffic rate against 0.32% for clean supply and commands a $7.08 TrueCPM. Verification metrics now flag the wrong risk.
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Yelp Host adds OpenTable as call volume gains 38% a month since launch
Counter-service restaurants get voice ordering piped into Toast, Square and Clover tills at $249 a month, with zero commission. Can delivery apps match that?
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YouTube gains 0.4 points to 13.8% of US TV as cable drops to 20.4%
Prime Video hit a platform-best 4.5% share as streaming took 48.6% of US viewing. Nielsen still keeps Gauge data outside the currency ratings buyers trade.
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Apple drops iPhone Upgrade Program for Klarna leases from $17.99
Klarna Inc. is the lessor, not Apple, and seven models including iPhone 16 are excluded. Existing Upgrade Program members must switch. What does 24 months cost?
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Anthropic faces open-weights ban accusations as 77 firms sign letter
Signatories include Nvidia, Google, Meta and OpenAI, whose models sit in ad stacks. Anthropic counters with chip curbs and pre-release tests for capable models.
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VIOOH gains 7,680 gym and salon screens in Brazil through b.drops deal
Gyms supply 6,241 screens and 159 million monthly impressions across the network, 5% of Brazil's DOOH market. It is the second network VIOOH calls 5% there.
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YouTube Premium gains $10.99 Peacock tier in 2027 NBCUniversal deal
Ad-supported Peacock lands inside an ad-free product, reaching YouTube's US Premium base in early 2027. FreeWheel ties deepen as Comcast prepares its spin-off.
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Google's expiry tag forces a re-crawl, and it won't fix 50% of 404 hits
Classifieds site cycles 10,000 listings monthly on 24-72 hour lifespans against 5,000 stable URLs. Half of Googlebot hits land on 404s. What the tag misses.
