Trade Desk gains direct CTV pause ad supply as IAB finalizes 6 format signals
Creatives are locked to static PNG or JPG and appear 1-3 seconds after a viewer hits pause. Whether publishers route that supply direct is the open question.
Creatives are locked to static PNG or JPG and appear 1-3 seconds after a viewer hits pause. Whether publishers route that supply direct is the open question.
Wrestling shows move to a dedicated 24/7 channel on July 27, with live SummerSlam calls on August 1 and 2. What the shift hands to audio advertising buyers.
Embedded navigation displaces the CarPlay-only model as Ford's Latitude AI team taps road-level data for BlueCruise. What does Apple gain beyond Maps ad reach?
Certification validates GAM technical integration compliance for the Kyiv video vendor. Product updates repeat May disclosures. What shifts for publishers?
Remaining Auto ad formats keep running, and some may fill the vacated slots. What the retirement signals about the future of AdSense for Search remains open.
Synthetic performer ads in New York carry $1,000 first-violation penalties already in force since June 9. Which exemptions still shield audio and streaming?
Seizures ran across three separate actions during the tournament, and Colombia alone blocked 1,140 sites. Ad-funded piracy outlasts every enforcement window.
Arrival Notifications now run at 1.5 million per day, and Snap is testing creator visit tags on Snap Map. What that shift could mean for Promoted Places buyers.
Publisher ad supply fell 40% in Q2 while Google Search ads grew 17% to $63.3 billion. Reddit, USA Today and Reuters now weigh cutting the crawler off entirely.
Zero-copy architecture keeps customer data in place as the Omnicom-owned unit deepens Salesforce ties. Does speed offset the neutrality question for buyers?
Spanish telehealth spending is forecast to compound at 11.6% through 2033, and certification now gates the ad channel. Which markets does Google still exclude?
Face scans stay encrypted at rest, yet deletion costs advanced features and an opt-in setting feeds facial recognition training. What does GDPR make of it?