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The UK Court of Appeal overturned a High Court ruling on GDPR consent for gambling direct marketing, setting a new objective standard for data controllers.
by Luis Rijo
IAB Italia published its AI white paper on April 13, covering generative AI, the EU AI Act, targeting, hyper-personalisation and the future of Italian marketing
by Luis Rijo
Spotify's name started as a brainstorm mishear. Its distinctive green was deliberate. A look at 20 years of brand, design, and product decisions at the platform.
by Luis Rijo
xpln.ai integrates TVision's second-by-second CTV attention data into scalable predictive models for cross-channel campaign optimization and media planning.
by Luis Rijo
Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership.
by Luis Rijo
A Madrid-based PPC agency proved in March 2026 that Google Ads IP exclusions can be bypassed using a two-IP harvesting technique, leaving advertisers exposed.
by Luis Rijo
Google now blocks spam report submissions that contain personally identifying information, reversing course after community backlash over its disclosure policy.
by Luis Rijo
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
by Luis Rijo
The UK Court of Appeal overturned a High Court ruling on GDPR consent for gambling direct marketing, setting a new objective standard for data controllers.
by Luis Rijo
ChatGPT ads reach logged-out users, IAB Tech Lab forms a programmatic governance council, SECURE Data Act targets state privacy laws, and Google resets its spam tools.
New log file analysis of 7 billion OpenAI bot events reveals a 3.5x surge in OAI-SearchBot activity after GPT-5, while ChatGPT user-driven events dropped 28%.
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
Vevo's 2026 upfront strategy triples Artist Franchise sales, expands Vevo Evolve audience tools, and opens music video inventory via YouTube Instant Reserve.
Paligo: 49% of harmful AI incidents involve software, not robots, in 1,406 cases - chatbots, recommendation engines and deepfakes dominate the incident record.
Google Ad Manager launched focused banner ads on March 9, 2026, a beta format that blurs article text mid-scroll until readers tap a button to resume reading.
Tests and antitrust filings reveal Google AI Mode draws from FastSearch - a cached, lighter index separate from the live web powering traditional Search results
Google expanded Ads Advisor with three agentic safety features: real-time policy reviews, 24/7 security monitoring, and instant certifications via Gemini.
The UK Court of Appeal overturned a High Court ruling on GDPR consent for gambling direct marketing, setting a new objective standard for data controllers.
by Luis Rijo
IAB Italia published its AI white paper on April 13, covering generative AI, the EU AI Act, targeting, hyper-personalisation and the future of Italian marketing
by Luis Rijo
Spotify's name started as a brainstorm mishear. Its distinctive green was deliberate. A look at 20 years of brand, design, and product decisions at the platform.
by Luis Rijo
xpln.ai integrates TVision's second-by-second CTV attention data into scalable predictive models for cross-channel campaign optimization and media planning.
by Luis Rijo
Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership.
by Luis Rijo
A Madrid-based PPC agency proved in March 2026 that Google Ads IP exclusions can be bypassed using a two-IP harvesting technique, leaving advertisers exposed.
by Luis Rijo
Google now blocks spam report submissions that contain personally identifying information, reversing course after community backlash over its disclosure policy.
by Luis Rijo
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
by Luis Rijo