PropellerAds says NIKO campaigns gain 2-4x revenue over manual setup
Internal tests also place first campaign drafts 11 times faster across push, popunder and Telegram formats. No independent verification has been published.
PPC Land
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Shopify GA4 tracking gains 4 events August 17 - only purchase is server-side
Merchants get view_item_list, remove_from_cart, view_cart and add_shipping_info three years after GA4 migration. Do ad blockers still break the session thread?
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Peacock ad revenue per subscriber rises 43% to $4.98 a month
Advertising reached 37.8% of the service's $1,895M revenue line and costs climbed 28% to $1,706M. Media earnings outside Peacock fell 34%. Can it hold in Q3?
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PatronView blocks Amazon's AI crawler after 117,000 daily page reads
Anthropic's crawler hit a 35,000 to 1 crawl ratio, and CAPTCHA solve rates measured just 0.24%. The findings show why small operators are locking down servers.
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Stack Overflow drops to 1,442 questions in July, down 99% from 2014 peak
Monthly peak hit 207,204 in March 2014. The whole of 2025 produced 108,981 questions, under one peak month. What now happens to the corpus that trained AI?
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Google faces bipartisan brief urging tougher remedy over 21% AI model share
Filed August 4 in the D.C. Circuit, a 34-page brief says three firms hold 88% of AI model API revenue. At stake is whether Mehta's remedy survives the appeal.
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What did the first week of August change in digital advertising?
A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026.
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Amazon.de gains PayPal installments up to €10,000 at 11.49% APR
Terms run 3 to 48 months, with 36 and 48 exclusive to Amazon buyers, and more than 40 million PayPal accounts qualify. Does checkout data follow the credit?
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IAS blocks 800 Papyrus domains faking $1 million a month in ad traffic
Novel-reading apps hid browser windows that clicked and scrolled on their own, lifting eCPM roughly 4x and attention scores 13%. Optimization data now suspect.
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Prebid.js gains DevTools MCP module letting AI agents read live auctions
Merged after 19 commits and 109 passing checks, the module lets publishers query header bidding state from Chrome. Still experimental, still behind a flag.
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Meta faces $567 million abatement order over teen harm in New Mexico
Under-18 accounts get a 90-hour monthly ceiling across Facebook and Instagram, plus notification blackouts. Judge Biedscheid refused every algorithm remedy.
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Mediaset faces 30-day deadline after Italy bans Mentana deepfakes
Garante found on-screen disclaimers too weak for inattentive viewers, citing GDPR articles 5 and 25. No fine followed. Does satire still shield synthetic media?
