AI Amazon sues Perplexity over covert AI agent access to marketplace Amazon filed federal lawsuit against Perplexity on November 4, 2025, alleging the AI startup's Comet browser violated computer fraud laws through unauthorized access.
Video Specialty streaming services form global coalition to influence platform regulation Fifteen specialized streaming platforms across genres establish Beyond Mainstream alliance to advocate for proportionate regulatory treatment and content access.
Audio Podcast advertising spending surges 26% as Gaming industry leads growth Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time.
Data Amazon introduces fees for third-party developer API access in 2026 Amazon charges $1,400 annual subscription plus monthly fees for Selling Partner API access starting January 2026, ending decades of free service.
AI LLMs achieve 90% accuracy in replicating consumer purchase intent Research demonstrates semantic similarity method enables language models to simulate consumer surveys with unprecedented fidelity while cutting billions in research costs.
AI LLM tracking tools face accuracy crisis from personalization features Personalization in ChatGPT and other AI platforms creates major challenges for LLM tracking tools as responses vary by user location and preferences.
Data Google and Epic propose Android settlement modifying antitrust injunction Google and Epic Games filed November 4 seeking court approval for settlement modifying Android app distribution remedies through 2032 with fee caps.
AI Smartly research reveals 92% of marketers say AI reshapes customer engagement Smartly's 2026 Digital Trends Report shows 92% of marketers agree AI transforms customer engagement while precision-first marketers waste 27% less budget.
Video HBO Max prepares January 2026 launch in Germany as Sky partnership ends Warner Bros. Discovery targets early 2026 German market entry for HBO Max streaming service after 15-year Sky distribution agreement expires, positioning platform third behind Netflix and Prime Video.
Video Fubo Channel Store launches with direct-to-consumer streaming plans Fubo Channel Store debuts November 5, 2025, offering standalone plans from MGM+, Starz, Paramount+, DAZN One, Hallmark+ and regional sports networks without base subscription.
Data Google publishes analytics reporting playbook for marketers Google Analytics releases detailed reporting playbook covering five reporting surfaces, addressing user confusion about platform differences and capabilities.
Social Meta charged suspected fraudsters premium rates while earning billions from scam ads Meta projected $16 billion in 2024 revenue from scam ads while charging suspected fraudsters higher prices through penalty bids, internal documents reveal.
Retail Google Merchant Center adds audience targeting for Shopping promotions Google Merchant Center introduced audience targeting options for promotions on November 6, 2025, enabling retailers to segment offers by new customers and location.
Data European Commission proposes major GDPR changes for AI and data processing The proposed Digital Omnibus amendments would reshape personal data protection by narrowing sensitive data definitions, expanding AI training exemptions, and restricting data subject access rights.
Data Agency CEO launches public apology campaign for inflated ROAS metrics Performance marketing agency Silverback Strategies launches Last Click Addiction campaign as CEO Neil Welsh apologizes for industry's reliance on broken attribution models.
Display News Corp reports AI content partnerships as digital subscriptions reach 62% of revenue News Corp's Q1 fiscal 2026 shows 2% revenue growth to $2.14B, AI licensing momentum, accelerated buybacks, and expanding digital subscriptions across Dow Jones properties.
Search BuzzFeed shifts away from Google, Facebook as direct traffic hits 63% Digital media company reports 17% revenue decline while reducing reliance on platform referrals amid industry-wide traffic challenges.
Video The Trade Desk beats forecasts with $739 million despite Amazon competition Trade Desk reports $739M Q3 revenue, beating forecasts by $19.45M as CEO dismisses Amazon competition, arguing 97-99% of Amazon ads target owned inventory.
Search Semrush quadruples affiliate sign-ups after switching to impact.com platform Semrush migrated over 1,000 partners from its proprietary system to impact.com, achieving 400% increase in new sign-ups within six months through modern attribution.
Search Yelp reports Q3 2025 revenue of $376 million amid economic headwinds Yelp's third quarter 2025 revenue reached a record $376 million, up 4% year-over-year, as services categories drove growth despite macroeconomic challenges affecting restaurants.
Data ID5 acquires TrueData to strengthen global identity infrastructure ID5 acquires US-based identity graph company TrueData, combining complementary technologies to create comprehensive privacy-focused solution for digital advertising.
Social IAB Croatia releases comprehensive influencer marketing disclosure guidelines IAB Croatia published guidelines for influencer marketing transparency on November 3, 2025, establishing self-regulation standards for content creators and advertisers.
Video Warner Bros. Discovery reaches 128 million subscribers in Q3 2025 Warner Bros. Discovery added 2.3 million subscribers in Q3 2025, reported $2.5 billion adjusted EBITDA with streaming contributing $1.3 billion annually amid separation plans.
Retail Retail imports forecast to slow as holiday inventory reaches stores NRF projects November-December port volumes will drop 14-18% year-over-year as retailers complete tariff-driven frontloading ahead of 2025 holiday season.
Search Independent tests show AI Max underperforms traditional match types Analysis of 250+ campaigns reveals AI Max delivers conversions at 35% lower ROAS than other match types, contradicting Google's efficiency claims.
