PPC Land (Page 3)

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Official coat of arms of Hessen state representing Frankfurt Higher Regional Court jurisdiction.

German court holds third-party cookie providers liable without consent

Frankfurt Higher Regional Court rules technology companies placing third-party cookies face direct liability even when website operators fail to obtain user consent, awarding €100 damages in December 2025 decision.

DIRECTV Remote digital out-of-home advertising screen displays luxury resort content in waiting room setting.

DIRECTV makes its live TV network available for programmatic DOOH buying

DIRECTV enables programmatic access to its digital out-of-home inventory through Place Exchange, Basis, and The Trade Desk for the first time at CES 2026.

Digital out-of-home screen displays beverage advertisement in grocery store retail environment.

VIOOH locks down 5,000 screens in US grocery stores and transit hubs

VIOOH partners with Dolphin OOH to provide programmatic access to over 5,000 digital screens generating 50 million monthly impressions across major US cities.

Show-level transparency comes to streaming TV ads through Index Exchange

Show-level transparency comes to streaming TV ads through Index Exchange

Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory.

Google's $32 billion bet on cloud security faces February deadline

Google's $32 billion bet on cloud security faces February deadline

Description: European regulators must decide by February 10 whether to approve Google's largest-ever acquisition of cybersecurity firm Wiz amid warnings from researchers about vertical monopolization risks.

YouTube ad revenue growth drops from 45.9% peak in 2021 to 12.5% in 2025 as TikTok competition intensifies.

YouTube's ad revenue dominance challenged despite dwarfing TV budgets

YouTube generates $36.1B annually while global TV advertising reaches $180B, yet TikTok gains momentum as YouTube's growth rate slows to 12.5% after years of decline.

Bar chart comparing GMSF activity-based (0.47 tonnes) vs ADEME spend-based (2.62 tonnes) carbon emissions

Spend-based carbon measurements overstate ad emissions by 450%

Cedara and momox case study reveals how spend-based carbon calculations inflate digital advertising emissions compared to GMSF activity-based methodology.

Image showing OpenAds platform branding with hands holding illuminated spheres representing transparency

Major publishers back Trade Desk's OpenAds auction platform

The Trade Desk secured commitments from nine prominent publishers including AccuWeather, BuzzFeed, the Guardian, and Hearst for its OpenAds auction platform, announced January 6, 2026, as the company expands infrastructure designed to deliver transparent programmatic transactions.

RTL+ and HBO Max logos announce exclusive German streaming bundle launching January 13, 2026.

RTL+ and HBO Max merge platforms in unprecedented German streaming bundle

RTL+ announces exclusive bundling partnership with HBO Max launching January 13, enabling German subscribers to access both platforms under single subscription.

Amazon splits variation reviews in bid to stop misleading ratings

Amazon restricts review sharing across product variations starting February 12, 2026, forcing sellers to rebuild ratings for dissimilar products.

AI impact forces Tailwind CSS to cut 75% of staff despite growing popularity and declining revenue by 80%

Tailwind CSS lays off 75% of engineering team as AI impacts revenue

Tailwind CSS laid off three-quarters of its engineering team on January 6, 2026, after AI-driven traffic decline slashed revenue by 80% despite framework's growing popularity.

Chart showing UK news publishers' Google visibility drops during December 2025 core update rollout.

British news publishers face brutal rankings collapse in Google update

The Times and Money Saving Expert emerge as rare winners while The Guardian, Telegraph, and other UK publishers suffer dramatic visibility losses in December update.

Spotify cuts Partner Program barriers as Audioboom stakes video claim

Spotify cuts Partner Program barriers as Audioboom stakes video claim

Spotify lowers eligibility thresholds for video creators while introducing API integration with Acast, Audioboom, Libsyn, Omny, and Podigee on January 7.

Yahoo DSP's Yours Mine Ours framework diagram showing partner accessible data and native agent integration

Yahoo DSP embeds AI agents that actually run campaigns today

Yahoo DSP launched agentic AI capabilities on January 6, enabling advertisers to automate campaign setup, troubleshooting, and optimization through natural language.

Screenshot showing Google Tag data transmission controls interface with advertising, analytics, and diagnostic restriction options.

Google's hidden data controls let advertisers block tag tracking

Unnoticed Google Tag feature enables advertisers to block advertising, analytics, and diagnostic data collection when users deny consent across platforms.

Uber Journey Takeover displays Coca-Cola branded maps with custom icons for stadium destinations

Uber debuts Journey Takeover with Coca-Cola at your destination

Uber Advertising launches Journey Takeover format January 6, 2026, pairing branded maps with destination-linked ads as Coca-Cola campaigns debut across 12 markets.

Roku becomes first streaming platform to optimize ads using iSpot outcomes

Roku integrates iSpot's Outcomes at Scale for outcome-based optimization on January 6, 2026, with SimpliSafe test showing 23% lead increase and 31% website visit boost.

AI-powered advertising agent connecting buyer intent with seller supply through AdCP protocol interface

Magnite builds seller agent into SpringServe for AI-driven ad buying

Magnite launched its first seller agent in SpringServe during December 2025, testing AI-driven advertising transactions with Scope3 as buyer agent partner.

California lawmaker Ward announces AB-1542 to ban sensitive personal information sales at Capitol

California lawmaker wants to ban selling your sensitive data

California Assembly Member Christopher Ward introduced legislation January 5 that would prohibit businesses from selling sensitive personal information to third parties under state privacy laws.

ChatGPT year-over-year growth chart showing 49% website visit increase and 114.6% DAU surge from 2025 to 2026

ChatGPT's massive scale meets challengers in race for AI dominance

Similarweb data reveals year-over-year growth from January 2025 to 2026 across ChatGPT, Gemini, Perplexity, and Claude as mobile app adoption surges past website visits.

DAX brings DISQO's measurement tools to every audio campaign

DAX US partners with DISQO on January 6, 2026, to provide accessible brand lift measurement across podcast and streaming audio inventory reaching 108 million listeners.

Influencers strike back with detailed contracts showing Honey violated terms

Content creators file second amended complaint January 5, 2026 with specific merchant contracts proving PayPal's Honey extension violated affiliate agreements.

PayPal Transaction Graph showing cross-merchant beauty purchase journey with $49M cart abandonment

PayPal's transaction graph shows what competitors can't see across merchants

PayPal launched Transaction Graph Insights & Measurement on January 6, giving advertisers cross-merchant purchase data that platform-specific tools miss entirely.