Kochava's StationOne gains 5 ad platform workspaces for chat-run ad ops
Meta and TikTok MCP connectors sit under the five workspaces built for agency performance teams. Pricing, rollout dates and write scope all remain undisclosed.
PPC Land
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Kobalt songwriters gain paid Spotify remix income in publishing-side deal
Publisher agreement lands nine days after Merlin, and names songwriters, not artists, as participants. Price and launch date stay undisclosed. Who opts in next?
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Agencies gain direct access to InMobi ad inventory through Buyer Hub
Role-based controls, deals forecasting and self-serve reporting arrive 14 months after curators went live. Can a sell-side agent earn a trading desk's trust?
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AdPlayer.Pro gains 100 partners in a decade of video ad tech expansion
CTV ad server entered development in 2025 and Google Ad Manager certification landed in 2026, from a 2016 base of 5 partners. The rivals it targets go unnamed.
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Google blocks new broad match settings before September 1 AI Max migration
Creation of legacy setups ended August 3. Migrated campaigns keep search term matching on by default, and older API versions survive only to September 2027.
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Ireland's blind adults gain 15,000 free Meta AI glasses in phased rollout
Registration runs through meta.vi.ie and a dedicated phone line, with Meta funding hands-on training for each pair. What does it signal for wearable ad reach?
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Meta blocks 756,000 under-16 accounts in Australia in seven months
Instagram accounted for 462,000 removals and Facebook 294,000, figures reported to eSafety. Meta now wants a single age check at the operating system level.
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CTV lifts paid search conversions 22.3%, Lifesight report finds
Paid social gained 8.5% in the same analysis, while one anonymized test returned 3.03x incremental ROAS - mostly from existing buyers. Who really caused it?
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Mediavine names advocacy director as Google page views fall 34%
Cyd Converse takes a newly created post spanning 18,000 publisher sites, inheriting the Uplift and Shine programmes. Can advocacy change what platforms decide?
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Basis blocks podcast episodes, not whole shows, before bids are placed
Barometer's AI reads full transcripts and audio pre-release across Spotify, SiriusXM, NPR and Acast, tagged to IAB Taxonomy 3.0. Does granularity widen reach?
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For the person who reads release notes before coffee
Sixteen terms, four groups of four, drawn from the parts of the job that changed most in the last decade. The hardest group rewards a long memory.
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The daily grid for anyone who bills by the thousand
Sixteen terms, four groups of four. Friday's grid runs hard, and one group turns on a second meaning that has nothing to do with advertising.
