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The Gauge Poland September 2024
Video

Polish TV Viewership rises as summer ends, streaming gains ground

Nielsen report shows 3.2% increase in TV viewing time for September 2024, with streaming services reaching 8.8% of total viewership.
Oct 16, 2024 3 min read
Third Door Media is the parent company of Search Engine Land
Search Featured

Semrush acquires Search Engine Land

Leading SaaS platform Semrush expands its reach by acquiring Search Engine Land and other Third Door Media properties.
Oct 16, 2024 3 min read
Meta
Social

Meta revamps Platform Terms

Meta announces significant updates to its Platform Terms and Developer Policies, set to take effect on February 3, 2025.
Oct 16, 2024 2 min read
Products SERP Feature: By Position
Search

Google's popular products feature reshapes e-commerce SEO landscape

Google's Popular Products feature reshapes e-commerce search visibility. Learn who benefits and how to optimize.
Oct 16, 2024 3 min read
GA360 unsampled quota enhancements and API
Data

Google Analytics 360 enhances data insights with unsampled quota upgrades

Recent updates to Google Analytics 360 offer users access to significantly more unsampled data, improving analysis capabilities.
Oct 15, 2024 2 min read
Micro-influencers post 67% more sponsored content than larger influencers
Social

Micro-influencers post 67% more sponsored content than larger influencers

New report reveals key trends in influencer marketing, including content types and brand strategies for the holiday season.
Oct 15, 2024 2 min read
JCDecaux Brasil
DOOH

JCDecaux expands digital presence in Rio de Janeiro

Description: JCDecaux secures 20-year digital City Information Panel contract in Rio de Janeiro, enhancing its outdoor advertising footprint in Brazil.
Oct 15, 2024 4 min read
Ai-generated video in Premiere Pro
Video Featured

Adobe MAX 2024: AI-Powered Innovations Enhance Creative Cloud

Adobe unveils Firefly Video Model, Generative Extend for Premiere Pro, and over 100 new Creative Cloud features, transforming content creation for professionals and enterprises.
Oct 15, 2024 4 min read
Adobe GenStudio
Data

Adobe unveils GenStudio for Performance Marketing

Adobe launches GenStudio for Performance Marketing, revolutionizing campaign creation with generative AI and integrated partnerships.
Oct 15, 2024 3 min read
AI, ALGORITHMS, AND AWFUL HUMANS
Data

Study warns of AI pitfalls in human decisions: calls for cautious integration

New research highlights challenges in combining AI and human judgment for complex moral and ethical decisions.
Oct 15, 2024 3 min read
Audiobooks
Audio

Spotify expands Audiobooks to France, Belgium, Netherlands, and Luxembourg

Spotify launches audiobook service in four new European countries, offering 200,000+ titles to Premium subscribers.
Oct 15, 2024 2 min read
The Globalization of Copyright Exceptions for AI Training
Data Featured

Global copyright laws converge to support AI training, new study reveals

Research uncovers surprising harmony in copyright exceptions for AI across diverse legal systems, predicting further convergence despite ongoing challenges in this rapidly evolving field.
Oct 15, 2024 2 min read
Google tightens rules
Data

Google tightens rules for Ad Agencies managing client accounts

New rules require more transparency on costs and performance for agencies managing Google Ads accounts.
Oct 14, 2024 3 min read
Ad Selection API
Data

Microsoft unveils Ad Selection API for privacy-preserving advertising

New server-side API aims to balance user privacy and ad relevance as industry moves away from third-party cookies.
Oct 14, 2024 2 min read
Walmart Checklist
Retail

Walmart unveils 2024 Holiday Checklist for Marketplace Sellers

Walmart's comprehensive guide helps Marketplace sellers prepare for the crucial holiday shopping season with key strategies and tools.
Oct 14, 2024 3 min read
Why Google Search is Falling Apart
Search Featured

Google Search quality declines, says viral YouTube critique

Popular tech YouTuber's video highlighting Google's ad-heavy results and SEO manipulation gains millions of views, sparking debate on search quality.
Oct 14, 2024 4 min read
YouTube Skip Ad Button
Featured

YouTube clarifies changes to ad skip button functionality

YouTube addresses user concerns about ad skip button changes, emphasizing button remains accessible after 5 seconds.
Oct 13, 2024 2 min read
Rene Ritchie and Thomas Kim
Video

YouTube Partner Program explained

YouTube executive breaks down the Partner Program, revenue sharing, and various monetization options available to creators.
Oct 13, 2024 3 min read
DV360
Video

Google expands Custom Bidding Options in DV360 for CTV Ads

New multipliers for content duration and delivery type aim to enhance targeting for connected TV advertising campaigns.
Oct 13, 2024 3 min read
Meta
Social

IAS and DoubleVerify expand Brand Safety controls on Meta platforms

New pre-screening tools from IAS and DoubleVerify aim to enhance brand suitability for advertisers on Facebook and Instagram.
Oct 13, 2024 2 min read
Holiday Gift Research in Reddit
Social

Reddit emerges as a top platform for Holiday Gift Research

Reddit's engaged communities provide shoppers with authentic gift advice, driving purchasing decisions this holiday season.
Oct 13, 2024 3 min read
Initium Media
Audio

Acast partners with Initium Media to expand chinese-language podcast reach

Global podcast company Acast teams up with digital media outlet Initium to grow podcasting in Chinese-speaking markets.
Oct 13, 2024 2 min read
Instacart
Retail

Roku expands Instacart partnership with Shoppable Ads

Roku enhances TV ad capabilities for CPG brands through expanded Instacart partnership, introducing shoppable formats and targeting.
Oct 13, 2024 3 min read
Apple TV+
Video

Amazon to offer Apple TV+ as add-on subscription for Prime Video customers

Amazon expands Prime Video offerings, adding Apple TV+ as a subscription option for US customers later this month.
Oct 13, 2024 3 min read
Cross-Account Protection.
Data

Google launches Global Signal Exchange to combat online scams and fraud

Google partners with anti-scam organizations to create a global platform for sharing data on online fraud and scams.
Oct 13, 2024 3 min read
← Newer Posts Page 72 of 222 Older Posts →
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