Shopify merchants able to sell their products on, starting today

Shopify merchants able to sell their products on, starting today
Walmart Listings via Shopify

Shopify today announced a partnership with Walmart. Shopify merchants are enable, starting today, to sell their products on

It’s the first time Walmart has partnered with a commerce platform, enabling SMB to sell in their marketplace.

“By partnering with Walmart, we will be able to connect merchants with consumers across America within a trusted marketplace, helping merchants drive new sales while consumers discover new products they’ll love,” said Satish Kanwar, Vice President of Product at Shopify.

According to Shopify, over 120 million Americans visit every month, discovering and buying products. eMarketer says that this year, for the first time, Walmart will surpass eBay as the No. 2 ecommerce retailer in the US.

How does it work?

Approved Shopify merchants can connect their Shopify store to their Walmart Seller Account, enabling them to sync their product catalog and create product listings on By the end of this year, Shopify expects to have 1,200 merchants connected in the Walmart marketplace.

What Shopify merchants will get access to?

  • Shopify will automatically keep merchants’ products synced with, making it easy to track products, orders, inventory, and fulfillment right from within Shopify.
  • Shopify’s Walmart channel enables merchants to add and manage product information in bulk, all from one place, when connecting to
  • Shopify says Walmart Sellers don’t pay any fees to list their products on Instead, they pay referral fees when they make sales.

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