Snap grows in 2021 and has the first profitable quarter
Revenue increased 64% to $4.1 billion in 2021, compared to the prior year. This was Snap's first quarter with positive net income: $23 million.
Snap this week announced financial results for Q4 2021. Revenue increased 64% to $4.1 billion in 2021, compared to the prior year. This was Snap's first quarter with positive net income: $23 million.
Daily Active Users (DAUs) were 319 million in Q4 2021, an increase of 54 million, or 20%, year-over-year. According to Snap, year-over-year growth in DAUs has been 20% or more for five consecutive quarters.
Snap says first party measurement solutions are now enabled for advertisers that represent over 75% of the Direct Response revenue.
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