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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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AI   -   Jan 16, 2026 Just 5% of work tasks drive 59% of AI use in marketing and beyond
Correlation heatmap showing AI task characteristics: routine negatively correlates with cognitive demands.

Adobe paper reveals AI usage concentrated in creative, complex tasks requiring idea generation while routine work remains largely untouched by generative tools.

by Luis Rijo
AI   -   Jan 16, 2026 OpenAI finally pulls trigger on ChatGPT ads after monthslong delay
OpenAI logo with "OpenAI Ads" text announcing ChatGPT advertising platform launch January 2026

OpenAI today confirmed advertising tests for ChatGPT's free and Go tiers starting within weeks, ending months of speculation about monetization strategy.

by Luis Rijo
AI   -   Jan 16, 2026 IAB introduces disclosure framework as Gen Z trust in AI ads plummets 19 points
Transparent sign displaying "This Content is AI-Generated" label in modern business district plaza

IAB launches first AI Transparency Framework requiring disclosure for synthetic humans and digital twins as new research shows 37-point gap between advertiser assumptions and consumer sentiment toward AI advertising.

by Luis Rijo
AI   -   Jan 16, 2026 GitHub loses independence as Microsoft absorbs developer platform into CoreAI
GitHub loses independence as Microsoft absorbs developer platform into CoreAI

Microsoft ends GitHub's seven-year independence as CEO Thomas Dohmke resigns. The $7.5B acquisition joins CoreAI amid AI coding competition.

by Luis Rijo
AI   -   Jan 16, 2026 Stanford researchers extract entire copyrighted books from AI models
AI models leak Harry Potter text: Claude extracts 95.8%, Gemini 76.8%, Grok 70.3%, GPT-4.1 just 4% of book.

Four major AI systems leak full copyrighted texts including Harry Potter despite safety measures designed to prevent memorization and reproduction of training data.

by Luis Rijo
AI   -   Jan 15, 2026 WhatsApp bars AI chatbots as Meta solidifies messaging monopoly
Hand-drawn WhatsApp logo illustration symbolizing Meta's AI chatbot policy restricting competitors

Meta today banned general-purpose AI chatbots from WhatsApp's Business API while keeping its own Meta AI as the sole assistant on the 3 billion-user platform.

by Luis Rijo
AI   -   Jan 15, 2026 Ad tech veteran slams IAB's 2026 agenda for abandoning publishers
IAB Annual Leadership Meeting 2026 logo featuring February 1-3 dates in Palm Springs, California

Industry founder challenges Interactive Advertising Bureau to address existential revenue crisis facing digital media companies amid AI traffic collapse

by Luis Rijo
Display   -   Jan 15, 2026 Why this Bloomberg reporter never wants to use the web again
Broken spider web symbolizes the fragile state of traditional websites in the AI chatbot era

Bloomberg's Joe Weisenthal questions why websites exist when AI chatbots handle information better, sparking debate about digital publishing's future.

by Luis Rijo
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