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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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AI - Dec 19, 2025 Contentsquare brings AI analytics to Shopify checkout process

Contentsquare announces Shopify partnership on December 17, enabling session replay, heatmaps, and frustration scoring across checkout flows for merchants.

by Luis Rijo

AI - Dec 19, 2025 Google sues SerpApi over search scraping in copyright lawsuit

Google filed lawsuit Dec. 19 against Texas API company for bypassing SearchGuard protections and scraping copyrighted content from search results pages.

by Luis Rijo

AI - Dec 18, 2025 Google tells website owners nothing has changed for AI search

Google Search Relations team says traditional SEO practices remain effective for AI-powered search features despite industry pushing new optimization acronyms.

by Luis Rijo

AI - Dec 17, 2025 Google exec says AI search needs same SEO while publishers lose traffic

Nick Fox, Google's SVP defending AI search optimization stance while publishers report traffic losses

Nick Fox tells publishers to optimize for AI search like normal SEO on December 15 while rejecting standardized licensing deals for struggling small outlets.

by Luis Rijo

Data - Dec 16, 2025 Mozilla appoints new CEO as Firefox pivots toward AI browser

Anthony Enzor-DeMeo becomes Mozilla CEO on December 16, 2025, planning to transform Firefox into an AI-powered browser while maintaining user trust and privacy controls.

by Luis Rijo

DOOH - Dec 14, 2025 Search budgets shift to social and CTV as B2B targeting enters new precision era

B2B digital advertising channels including social, audio, CTV, and DOOH converging around central targeting hub.

Intentsify executive forecasts search dollars flowing to paid social, audio, CTV, and DOOH while B2B targeting sophistication increases and AI tools face reality check in 2026.

by Luis Rijo

DOOH - Dec 14, 2025 AI won't replace OOH creatives in 2026—it will finally set them free

Digital out-of-home billboard displays creative content in urban street scene with pedestrians and transit

Shawn Spooner predicts artificial intelligence will enhance out-of-home advertising creativity by automating planning tasks and enabling contextual testing at scale.

by Luis Rijo

AI - Dec 14, 2025 Most Americans doubt AI will enhance human abilities, new survey reveals

Survey of U.S. adults shows majorities view AI negatively for creativity and relationships, with younger users particularly skeptical despite heavy usage.

by Luis Rijo

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