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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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Search   -   Dec 10, 2025 Google expands customization features as publisher partnerships enter AI era
Google expands customization features as publisher partnerships enter AI era

Google launches Preferred Sources globally on December 10, 2025, while piloting AI-powered article overviews with major publishers including The Guardian.

by Luis Rijo
AI   -   Dec 10, 2025 GenAI app spending hits $824 million as marketers adopt AI agents
GenAI app spending hits $824 million as marketers adopt AI agents

AppsFlyer reveals GenAI app advertising reached $824 million while 57% of marketers deploy AI agents for technical automation across $109 billion mobile market.

by Luis Rijo
AI   -   Dec 09, 2025 Media experts embrace AI advertising cautiously amid brand safety concerns
Media experts embrace AI advertising cautiously amid brand safety concerns

IAS survey reveals 61% of media professionals excited about AI-generated content opportunities while 53% cite unsuitable adjacencies as top 2026 challenge.

by Luis Rijo
AI   -   Dec 09, 2025 European Commission opens probe into Google's AI content practices
European Commission opens probe into Google's AI content practices

European Commission investigates whether Google abuses market power by using publisher and YouTube content for AI without compensation or opt-out options on December 9, 2025.

by Luis Rijo
AI   -   Dec 09, 2025 OpenAI revises ChatGPT crawler documentation with significant policy changes
OpenAI revises ChatGPT crawler documentation with significant policy changes

OpenAI modified technical specifications for ChatGPT-User crawler, removing robots.txt compliance language and clarifying OAI-SearchBot usage no longer includes training data collection.

by Luis Rijo
AI   -   Dec 07, 2025 AI anxiety drives consumer privacy fears as data trust reaches crisis point
AI data training concerns jumped from 45% to 65% year-over-year as consumer privacy anxiety intensifies in 2025.

Verve survey reveals 65% of consumers worry about AI data training, while 97% demand transparency from publishers as privacy concerns intensify in 2025.

by Luis Rijo
AI   -   Dec 04, 2025 Google tests AI Mode access directly from search results page
Google tests AI Mode access directly from search results page

Google begins testing seamless AI Mode integration through AI Overviews on mobile devices globally December 1, expanding conversational search capabilities beyond separate interfaces.

by Luis Rijo
AI   -   Dec 04, 2025 OpenAI adds Semrush to ChatGPT Enterprise connector lineup
OpenAI adds Semrush to ChatGPT Enterprise connector lineup

OpenAI integrates Semrush into ChatGPT Enterprise and Edu through MCP connectors, enabling competitive intelligence access alongside 11 other partners announced November 24, 2025.

by Luis Rijo
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