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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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AI   -   Nov 30, 2025 AI shopping adoption accelerates ahead of holiday season as trust emerges

New UK research shows 85% of consumers planning AI-assisted holiday shopping would trust autonomous agents to place orders and pay, signaling shift in commerce.

by Luis Rijo
AI   -   Nov 30, 2025 Amazon CTO outlines five tech predictions for 2026 from AI companions to quantum security
Amazon Chief Technology Officer Dr. Werner Vogels

Amazon Chief Technology Officer Werner Vogels released his annual technology predictions on November 25, positioning 2026 as a transition year into an era where AI augments human capabilities rather than replacing them.

by Luis Rijo
AI   -   Nov 30, 2025 OnAudience integrates AI audience builder with Amazon DSP
OnAudience integrates AI audience builder with Amazon DSP

UK data provider OnAudience launches direct Amazon DSP integration enabling instant AI-generated audience segments across 200 markets with privacy-compliant targeting.

by Luis Rijo
AI   -   Nov 30, 2025 Meta's AI automation draws skepticism from advertisers despite performance claims
Meta's AI automation draws skepticism from advertisers despite performance claims

Marketing professionals question Meta's Advantage+ automation effectiveness as November 2024 concerns resurface following ongoing control tensions.

by Luis Rijo
AI   -   Nov 30, 2025 Italy opens antitrust probe into Meta over WhatsApp AI chatbot exclusion
Italy opens antitrust probe into Meta over WhatsApp AI chatbot exclusion

Italian competition authority launches precautionary measures against Meta for excluding rival AI chatbot providers from WhatsApp starting October 15, 2025.

by Luis Rijo
AI   -   Nov 30, 2025 Germany tests algorithmic transparency through landmark enforcement cases
Germany tests algorithmic transparency through landmark enforcement cases

Four German legal actions against X, TikTok, Amazon, and Meta probe platform algorithms under DSA, GDPR, and AI Act, establishing precedents for democratic accountability.

by Luis Rijo
AI   -   Nov 23, 2025 Kantar forecasts ten marketing trends for 2026 strategic planning
Kantar forecasts ten marketing trends for 2026 strategic planning

Research firm identifies AI agents, retail media networks, and creator content among critical shifts affecting brands as marketing landscape prioritizes intelligent systems.

by Luis Rijo
AI   -   Nov 23, 2025 IAB Australia publishes LLM prompting guide for marketing professionals
IAB Australia's four-part prompting framework showing Context, Role, Objective, and Task components.

IAB Australia AI Working Group releases comprehensive guide on November 19, 2025, providing prompt engineering framework for digital advertising stakeholders.

by Luis Rijo
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