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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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Video   -   Jan 14, 2026 YouTube drops AI video feature that might actually work
YouTube Veo 3.1 creates videos from three images: astronaut, raccoon, character examples shown

YouTube launches Veo 3.1 Ingredients to Video on Shorts and Create app on January 13, 2026, enabling creators to generate vertical videos from three images.

by Luis Rijo
AI   -   Jan 12, 2026 Anthropic opens Claude Code's automation power to everyone with Cowork
Claude Cowork analyzing messy desktop offering automated file organization by type and category

Anthropic launched Cowork on January 12, bringing Claude Code's file automation to non-developers through natural language on macOS.

by Luis Rijo
AI   -   Jan 12, 2026 Google and Apple's Gemini deal raises questions about AI market control
Apple and Google logos joining hands on globe illustrating AI partnership dominance

Google's Gemini models will power Apple Intelligence starting 2026. The multi-year partnership centralizes AI control amid industry criticism of platform dominance.

by Luis Rijo
AI   -   Jan 11, 2026 Visa builds payment infrastructure for AI agents to shop on your behalf
Visa AI agent shopping across Amazon, Target, Walmart with biometric authentication and tokenization

Visa's Rubail Birwadker reveals how the company is building tokenized payment systems for agentic commerce, addressing fraud concerns as AI agents begin making purchases.

by Luis Rijo
Retail   -   Jan 11, 2026 Target and Walmart bring checkout directly into Google's AI assistant
Google leads major retailers in the Universal Commerce Protocol

Target and Walmart enable direct purchasing through Google Gemini and AI Mode in Search, powered by Universal Commerce Protocol announced January 11, 2026.

by Luis Rijo
AI   -   Jan 11, 2026 Ad industry veterans explain why AdCP isn't competing with real-time bidding
AdCP portfolio layer above OpenRTB execution layer showing allocation decisions and performance feedback loop

Industry leaders argue Ad Context Protocol enables portfolio management for advertising investments rather than snapshot bidding decisions programmatic advertising uses today.

by Luis Rijo
Retail   -   Jan 11, 2026 Universal Commerce Protocol could make checkout buttons obsolete
AI agents disrupt traditional Buy Now button as Universal Commerce Protocol enables autonomous shopping.

The Universal Commerce Protocol threatens e-commerce platforms' differentiation while creating opportunities for merchants to escape platform lock-in.

by Luis Rijo
Retail   -   Jan 11, 2026 Mastercard bets future payments run through AI agents instead of people
Mastercard Agent Pay infrastructure enables AI agents to execute secure autonomous payments.

Mastercard introduces Agent Pay today for autonomous commerce, partnering with Google on Universal Commerce Protocol as 800M OpenAI users signal demand.

by Luis Rijo
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