The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
CNIL issues formal notices to website publishers over dark patterns in cookie consent interfaces, giving one month to comply.
New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization.
Latest Looker Studio updates introduce advanced visualization options, partner integrations, and enterprise features for data analytics.
Recent integration shows 58% reach increase in Safari desktop traffic through identity mapping solution for advertisers and publishers.
Tech giants Microsoft and Google enhance Markdown integration in their office suites, signaling wider adoption of plain text formats.
Austrian DPA rules that ORF's cookie banner design must be changed to ensure equal visual prominence of all consent options.
France's data protection authority penalizes Orange for displaying ads in users' email inboxes without consent and cookie violations.
Federal court orders WordPress founder to restore WPEngine's access in major ruling affecting open-source ecosystem.
