Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Latest Articles 1979 Articles View All

Data - Sep 22, 2024 Microsoft's groundbreaking deal to revive Three Mile Island for AI power

Tech giant partners with Constellation to restart iconic nuclear plant, signaling shift in energy landscape for AI development.

by Luis Rijo

Data - Sep 22, 2024 Salesforce CEO criticizes Microsoft's AI tools, touts new Agentforce latform

Agentforce is Salesforce's platform of customizable AI agents designed to support employees and customers

Marc Benioff claims customers aren't getting value from Microsoft's Copilot, promotes Salesforce's AI agents as superior alternative.

by Luis Rijo

Data - Sep 22, 2024 Chrome and Mozilla to distrust Entrust TLS Certificates in late 2024

Major web browsers announce plans to stop trusting Entrust's public TLS certificates due to compliance concerns, impacting website security.

by Luis Rijo

Data - Sep 21, 2024 Google Tag Manager Variables

Explore built-in and user-defined variables in Google Tag Manager for enhanced web tracking and analysis.

by Luis Rijo

Data - Sep 21, 2024 Google Ad Manager: Limited Private Auction reporting issue affects some users

Google reports minor attribution problem for some Ad Manager users, affecting limited Private Auction impressions in reporting data. Updates expected.

by Luis Rijo

Data - Sep 21, 2024 Microsoft Clarity now essential app for marketers in HubSpot Marketplace

Microsoft Clarity integration with HubSpot recognized as crucial tool for marketers, offering enhanced user insights and streamlined workflows.

by Luis Rijo

Data - Sep 21, 2024 Zeta Global and Yahoo announce partnership for AI-powered marketing

Yahoo will transition its member database and marketing automation to the ZMP

Collaboration aims to enhance Yahoo's email marketing and audience targeting using Zeta's AI platform for improved engagement.

by Luis Rijo

Data - Sep 17, 2024 Facebook Ads introduces new location targeting feature, expanding audience reach

Meta unveils a new option in Facebook Ads, allowing advertisers to reach users interested in specific locations, potentially doubling audience size.

by Luis Rijo

Other Tags 6 Tags