Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Latest Articles 1974 Articles

Data - Jan 12, 2025 Amazon introduces SQL generator for Marketing Cloud to streamline data analysis

New AI tool helps advertisers create SQL queries using natural language to analyze marketing data across channels.

by Luis Rijo

Data - Jan 11, 2025 Apple defends privacy practices amid $95m lawsuit over unauthorized Siri recordings

Apple details privacy measures for Siri following class action settlement over voice recording allegations.

by Luis Rijo

Data - Jan 11, 2025 Looker Studio expands data visualization capabilities with enhanced field limits

Latest update allows up to 100 dimensions and metrics in Looker-connected table charts, improving data analysis capabilities.

by Luis Rijo

Data - Jan 11, 2025 Roku launches data platform to enhance tv streaming measurement

New data solution enables partners to access proprietary streaming data for improved campaign planning and measurement.

by Luis Rijo

Data - Jan 10, 2025 German court rules job rejection reasons are not personal data under GDPR

German court: Job rejection reasons not personal data under GDPR; employer fined €5,000 for violations.

Mainz Labor Court's landmark decision sets precedent for job application data handling and awards compensation for GDPR violation.

by Luis Rijo

Data - Jan 10, 2025 Shopify to block ScriptTag functionality for checkout pages starting February 2025

Timeline visualization of Shopify's ScriptTag deprecation phases from February 2025 to future deadline

Major changes announced for Shopify app developers as platform deprecates ScriptTag functionality on Thank You and Order Status pages.

by Luis Rijo

Data - Jan 10, 2025 EU court orders commission to pay damages over Meta data transfer breach

Court rules EU commission violated data protection laws by enabling user data transfer to Meta through Facebook login feature.

by Luis Rijo

Data - Jan 10, 2025 Department of Justice opposes Google's remedies arguments in Epic antitrust case

DoJ and FTC file amicus brief rejecting Google's claims that court-ordered app store remedies in Epic case exceed legal authority.

by Luis Rijo