Recent findings reveal how Google Ads' default optimized targeting setting affects remarketing campaigns and audience targeting precision.

Revolutionary pricing model helps publishers retain more revenue from programmatic advertising through flat CPM fees.

Learn how Google's advertising products are helping publishers comply with new privacy laws in 5 US states, including updates to Restricted Data Processing.

Google will begin accepting ads for charity raffles and prize draws in the UK, with new verification requirements.

Google announces temporary pause on US election-related ads post-voting in 2024. Learn about new policy impacts and exceptions.

DV's News Accelerator program aims to align product innovation with news industry needs and encourage ad spending on journalism.

Amazon Ads announces innovations in campaign management, data integration, and AI-driven optimization for its Demand-side Platform.

Partnership with Scope3 aims to decarbonize mobile advertising, offering emission measurement and reduction strategies.