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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

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Search - Oct 05, 2024 Generative AI ushers in new era of personalized digital experiences

Microsoft unveils advancements in AI-driven advertising and user engagement, transforming digital interactions.

Display - Oct 05, 2024 GumGum launches privacy-first ad platform and mindset graph for digital era

GumGum unveils new advertising platform and Mindset Graph, revolutionizing digital ads with contextual, attention-based solutions.

Privacy-Enhanced versus Traditional Retargeting study

Display - Oct 05, 2024 Privacy-enhanced retargeting recovers nearly half of ad performance, study finds

Research on 2,000+ advertisers shows Google's Privacy Sandbox recovers 46% of ad clicks lost from cookie removal.

by Luis Espada

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Display - Oct 05, 2024 Privacy-enhanced retargeting recovers nearly half of ad performance, study finds

Research on 2,000+ advertisers shows Google's Privacy Sandbox recovers 46% of ad clicks lost from cookie removal.

by Luis Espada

Search - Oct 05, 2024 Generative AI ushers in new era of personalized digital experiences

Microsoft unveils advancements in AI-driven advertising and user engagement, transforming digital interactions.

by Luis Espada

Display - Oct 05, 2024 GumGum launches privacy-first ad platform and mindset graph for digital era

GumGum unveils new advertising platform and Mindset Graph, revolutionizing digital ads with contextual, attention-based solutions.

by Luis Espada

Display - Oct 03, 2024 Taboola teams with Jounce Media to verify ad inventory free from MFA Sites

Partnership aims to enhance digital ad trust by eliminating Made for Advertising properties from Taboola Select network.

by Luis Espada

Display - Oct 03, 2024 Outbrain launches 'Moments': an immersive video experience for open Internet

Outbrain's new vertical video format aims to boost engagement and ad opportunities for publishers on the open web.

by Luis Espada

Display - Oct 01, 2024 Microsoft launches open beta for AI-powered native asset generation

Microsoft unveils a new AI-driven tool for creating ad assets, streamlining the process for advertisers and marketers.

by Luis Espada

Display - Sep 30, 2024 Amazon unveils new Optimal Frequency solution for ad campaigns

Amazon Marketing Cloud introduces a self-serve tool to help advertisers manage ad frequency and improve campaign efficiency.

by Luis Espada

Display - Sep 28, 2024 IAS and OpenX join forces to boost brand safety and ad quality measurement

AI-powered solutions aim to improve advertiser confidence and publisher yield in digital advertising ecosystem.

by Luis Espada