Announcement

DOOH

The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.

Latest Articles 164 Articles
DOOH   -   Jan 27, 2026 Clear Channel scores Austin transit: your brand's captive audience
CapMetro rail transit platform in Austin with commuters boarding red train at modern station

Clear Channel wins CapMetro contract for 400+ buses, 10 rail stations reaching 2 million monthly Austin riders across 71 routes in Central Texas.

by Luis Rijo
DOOH   -   Jan 26, 2026 VIOOH taps German gas stations for 200M impressions in DOOH power play
Digital DOOH screen displays Citroën automotive advertisement at German Shell gas station forecourt.

VIOOH partners with ISM to unlock 784 digital screens across Shell stations in Germany, targeting consumers with 204 million monthly impressions at refuel.

by Luis Rijo
DOOH   -   Jan 25, 2026 Polish DOOH network joins global programmatic platform
Jet Line digital screen displays Lidl advertisement in Polish city center with pedestrian traffic

Jet Line's MORE network integration with VIOOH enables international agencies to buy 600+ urban screens programmatically across Poland's largest cities.

by Luis Rijo
AI   -   Jan 17, 2026 IAB Spain's 2026 digital roadmap puts AI agents at advertising's center
IAB Spain Top Tendencias 2026 report cover analyzing digital advertising trends and agentic AI growth

IAB Spain identifies agentic AI, privacy reforms, and sustainability as forces reshaping Spain's €118.9B digital advertising market in 2026.

by Luis Rijo
DOOH   -   Jan 15, 2026 VIOOH just unlocked 60,000 streaming TV screens in bars and gyms for programmatic ads
Airport bar patrons viewing Atmosphere TV screens displaying sports and Modelo beer ads programmatically

VIOOH partners with Atmosphere TV to enable programmatic buying across 60,000 place-based streaming venues generating 1 billion monthly impressions in restaurants and airports.

by Luis Rijo
DOOH   -   Jan 08, 2026 DIRECTV makes its live TV network available for programmatic DOOH buying
DIRECTV Remote digital out-of-home advertising screen displays luxury resort content in waiting room setting.

DIRECTV enables programmatic access to its digital out-of-home inventory through Place Exchange, Basis, and The Trade Desk for the first time at CES 2026.

by Luis Rijo
DOOH   -   Jan 08, 2026 VIOOH locks down 5,000 screens in US grocery stores and transit hubs
Digital out-of-home screen displays beverage advertisement in grocery store retail environment.

VIOOH partners with Dolphin OOH to provide programmatic access to over 5,000 digital screens generating 50 million monthly impressions across major US cities.

by Luis Rijo
DOOH   -   Dec 28, 2025 Adform acquires Splicky: why this DOOH deal reshapes European ad tech
Adform acquires Splicky: why this DOOH deal reshapes European ad tech

Adform acquires Splicky from Goldbach Group, adding DOOH capabilities and 200 clients to strengthen its position in DACH programmatic markets before December 31 close.

by Luis Rijo
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