Google Search Console introduces New Recipe properties
Google Search Console this week unveiled two new properties within the Recipes rich result report: recipeInstructions and recipeIngredient.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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Microsoft Advertising streamlines international campaigns with new Feed Labels feature
Feed Labels enables advertisers to streamline international campaigns by grouping products from different feeds based on common characteristics.
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Google Ads Editor 2.6 unveiled: streamlined campaign management
Google has released last month the latest update to its campaign management tool, Google Ads Editor. Version 2.6 delivers a suite of new features and improvements designed to simplify workflows and enhance advertising performance.
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New Approval Process for AdSense for Search Sites
Google has introduced a new site-level approval process for publishers using AdSense for Search (AFS). This change, which began on March 4, 2024, aims to ensure the quality of the websites where AFS ads are displayed.
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Google Ads to pause inactive Ad Groups starting March 11
Google Ads last month announced a major change that will automatically pause ad groups with no impressions in the past 13 months. This change begins on March 11, 2024, and will roll out to all accounts by April 30, 2024.
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Google updates Gambling Advertising Policy in Romania for April 2024
Google this week announced significant updates to its Gambling and Games policy in Romania, scheduled to take effect on April 5, 2024.
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Google announces major Search Update and New Spam policies
Google yesterday unveiled the March 2024 core update, a significant evolution in its search ranking systems. This complex update aims to surface more helpful content and reduce the visibility of low-quality, click-focused content.
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UK Google Ads policy loosens restrictions on Teeth Whitening products
The change marks a significant shift, allowing products containing up to 6% hydrogen peroxide or equivalent chemicals to be advertised through Shopping Ads and Free Listings. Previously, the limit was set at a much stricter 0.1%.
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Google Ads introduces "Solutions" for Easier Automation and Reporting
Designed for advertisers of all levels, Solutions offers a streamlined way to generate performance reports, automate common tasks, and customize workflows.
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Microsoft Advertising launches Performance Max campaigns globally
Microsoft Advertising today announced the global rollout of Performance Max (PMAX) campaigns, a new automated campaign type designed to streamline advertising efforts and maximize results across Microsoft's platforms.
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Google expands advertising options for healthcare providers in Belgium and South Africa
Starting this month, online pharmacies in Belgium and South Africa can promote their services on Google platforms. Telemedicine providers in South Africa will also be eligible to advertise.
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Google announces changes to Site Reporting in AdSense for Search
Starting March 13, 2024, Google will no longer track and report performance data by subdomain.
