Apple Search Ads expands to 21 new Countries across Europe, Asia, and Africa
Apple's app advertising platform launches in Türkiye, Cyprus, Morocco, and 18 other diverse markets, boosting global reach.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Microsoft Advertising boosts Performance Max and adds new Display Ad features
Latest update introduces search term insights, new bidding options, and AI-powered recommendations for advertisers.
TikTok Search Ads
TikTok's new Search Ads Campaign feature empowers brands to target high-intent audiences through keyword-based advertising.
Google's Sullivan on SEO Future: AI, UGC, and challenges for independent sites
Google's Danny Sullivan discusses the evolving search landscape, addressing concerns of independent sites and the role of AI in SEO.
Forbes Advisor faces significant drop in Google search rankings
Forbes Marketplace's SEO strategy for Forbes Advisor comes under scrutiny as site experiences major traffic decline.
Sellers.json: SEO pros' secret for finding successful niche sites via Mediavine
Discover how SEO experts use sellers.json and Mediavine's criteria to uncover profitable niche websites and shape content strategies.