Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Search

Google Search Console now lets Merchants manage Shipping & Returns directly

Easier Shipping & Return Info for Online Stores: Update to Search Console.

Search Featured

Galaxy Z Series gets Gemini integration, Circle to Search enhancements, and more

Google today announced upcoming updates for Samsung Galaxy devices including contextual suggestions from Gemini, enhanced Circle to Search, Wear OS 5 on Galaxy Watches, and multiview YouTube TV on the Z Fold6.

Retail

Google Merchant Center Expands Conversion Data Tracking

Google Merchant Center will soon track all website conversions, allowing for more comprehensive data but raising privacy concerns for some businesses.

Search Featured

Google Search Console experiencing latency issues with Search Performance Reports

Google Search Console's Search Performance reports are experiencing latency issues, causing delays in data updates.

Search Featured

New Study Reveals Declining Organic Clicks from Google Search Results

SparkToro's 2024 study shows a significant decrease in organic clicks from Google searches, impacting web traffic patterns.

Search

Google strengthens political ad transparency with synthetic content disclosure

Starting July 2024, Google requires political ads to disclose the use of synthetic content to enhance viewer awareness.

Search

Google Ads expands Lottery Courier advertising in the US (Except California)

Google Ads will allow licensed lottery courier services in 40 US states (except California) to advertise their services starting July 15, 2024.

Search Featured

Microsoft Advertising launches Property Center and expands lodging campaigns globally

Microsoft Advertising launched Property Center, a central hub for managing Lodging Campaigns, which simplifies hotel and vacation rental property advertising.

Search

Google completes June 2024 Spam Update

Google completed a spam update in June 2024 to improve search result quality by targeting websites that violate its webmaster guidelines.

Search Featured

Delving into Search Quality with Elizabeth Tucker

Elizabeth's career path at Google, her transition from data scientist to product manager, and the intriguing world of Search Quality.

Search

Yelp improves accessibility features to empower users with disabilities

Yelp rolled out new accessibility features including searchable business attributes, AI-powered image descriptions, and a resource hub to empower users with disabilities and improve their experience on the platform.

Search Featured

Google Ads updates Search Query Matching and Brand Controls

Google Ads updated search query matching and brand controls to improve campaign performance by giving advertisers more control over misspelling handling and brand exclusions.

Search

Google updates Ad Policy for Public Health campaigns in France

Google to allow certified French public health organizations to use prescription drug terms in Ads promoting safe use.

Search Featured

New AdSense for Search consent requirements for Switzerland

New requirements for publishers using Google AdSense for Search to comply with user consent regulations in Switzerland.

Search Featured

Google clarifies when to fix 404 errors

Focus on User Experience, Not All Errors Require Fixing.

Search

Google Search to launch Public Review Profiles

Google will launch public Search Review Profiles for all users next Monday.

Search

Google updates Hreflang documentation

Clarifying How to Specify Alternate Page Versions. The update seems to be a response to a common confusion among website owners.

Search Featured

Google rolls out new Spam Update

Google today rolled out its latest spam update. This update aims to further improve search quality by identifying and penalizing websites that violate Google's spam policies.

Retail Featured

Google Search simplifies Return Policy management for online businesses

This update allows businesses to define a single, organization-level return policy within their structured data markup, eliminating the need to specify a separate policy for each individual product.

Search

Search Central Live returns to Bangkok after five-year hiatus

Google today announced the return of its flagship Search Central Live event to Bangkok, Thailand. This marks the first Search Central Live in Thailand in five years, with the last event being held in 2019.

Search

Google Search introduces new Review Profiles for users

Is Google quietly building a one-stop shop for online reviews? A recent update introducing Search Review Profiles has sparked speculation about Google's long-term plans for user reviews.

Search

Fake AI content exploits Google Search, boosting Quora spam

According to Zilbershtein, these updates, combined with the ease of generating content using AI tools like ChatGPT, have created a breeding ground for spam on Quora.

Search

Google search results not always indicative of original source

Search results don't necessarily reflect what Google's algorithms consider the original source of content

Display Featured

Google Ads suspends Credit Card billing for some

Google Ads recently announced changes to billing options for a specific group of advertisers. The update, communicated directly to affected accounts via email in June 2024, eliminates credit and debit cards as valid payment methods.

Search Featured

Apple unveils details about Applebot

Apple this month shed light on the inner workings of Applebot, the web crawler that fuels search functionalities across various Apple products like Safari, Spotlight, and Siri Suggestions.