Google's site reputation update remains manual
Google's manual approach to the Site Reputation Update raises questions about consistency in content quality assessment and SEO strategies.
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Google's manual approach to the Site Reputation Update raises questions about consistency in content quality assessment and SEO strategies.
Google has discontinued its long-standing cache feature, impacting how users and SEO professionals interact with search results.
Google rolls out visual badges and refinement chips to improve discoverability of local platforms in South Africa's travel and shopping sectors.
Google aligns ad policy with Brazil's new betting laws. Certification required for advertisers. Aggregators banned. Learn more.
Google updates spam policies, introducing site reputation abuse rules to combat third-party content manipulation. New guidelines define close oversight and legitimate practices.
UK car dealers get access to Google's vehicle ads in October 2024, enhancing online automotive marketing capabilities.