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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Display   -   Dec 05, 2023 Google Ads to allow Sports Betting Ads in Vermont
Google Ads to allow Sports Betting Ads in Vermont

Google today announced it will begin accepting and running ads for sports betting from state-approved entities in Vermont starting December 12, 2023. This is a significant change to the company's gambling and games policy, which previously prohibited all ads for online gambling.

Search   -   Dec 05, 2023 Microsoft testing Deep Search for Complex Queries
Deep Search

Microsoft today announced it is testing Deep Search, a new feature for its Bing search engine that aims to provide more comprehensive and relevant answers to complex queries.

Google Gemini AI
Data   -   Dec 06, 2023 Google Gemini AI

Google today introduced Gemini, its most capable and general AI model yet. Gemini is multimodal, meaning it can understand and reason about different types of information, including text, code, audio, image, and video.

by Luis Rijo
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Data   -   Dec 06, 2023 Google Gemini AI
Google Gemini AI

Google today introduced Gemini, its most capable and general AI model yet. Gemini is multimodal, meaning it can understand and reason about different types of information, including text, code, audio, image, and video.

by Luis Rijo
Display   -   Dec 05, 2023 Google Ads to allow Sports Betting Ads in Vermont
Google Ads to allow Sports Betting Ads in Vermont

Google today announced it will begin accepting and running ads for sports betting from state-approved entities in Vermont starting December 12, 2023. This is a significant change to the company's gambling and games policy, which previously prohibited all ads for online gambling.

by Luis Rijo
Search   -   Dec 05, 2023 Microsoft testing Deep Search for Complex Queries
Deep Search

Microsoft today announced it is testing Deep Search, a new feature for its Bing search engine that aims to provide more comprehensive and relevant answers to complex queries.

by Luis Rijo
Search   -   Dec 04, 2023 Google adds Markup support for Vacation Rentals
Markup support for vacation rentals

Google today announced a new way for vacation rental integration partners to provide listing data to Google Search. Vacation rental partners can now implement structured data markup in their site's pages to be eligible for rich results.

by Luis Rijo
Display   -   Dec 03, 2023 Performance Max Uplift Experiments
Performance Max Uplift Experiment

Google Ads has introduced a new feature called Performance Max Uplift experiments, in October 2023, which allows advertisers to measure the incremental benefit of using Performance Max alongside their existing Search, Video, Discovery, and Display campaigns.

by Luis Rijo
Search   -   Dec 02, 2023 Google updates Course Structured Data Recommendations
Course Google Structured Data

Google last month announced new recommendations for providing course structured data to enhance the visibility of courses in search results.

by Luis Rijo
Search   -   Nov 30, 2023 Google Ads to allow Sports Betting Ads in Florida
Google Ads to allow Sports Betting Ads in Florida

Google this month announced it will begin to accept and run ads for sports betting from licensed entities in Florida. The change is part of an update to the Google Ads Gambling and games policy United States country-specifics, which went into effect on November 15, 2023.

by Luis Rijo
Search   -   Nov 30, 2023 Bing introduces Generative AI Captions

Bing this month announced the launch of Generative AI Captions, a groundbreaking feature that utilizes the power of artificial intelligence to provide users with concise and informative summaries of web pages.

by Luis Rijo
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