Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Social

German diplomat warns of tech platforms' role in US constitutional shifts

Confidential diplomatic document reveals concerns over potential changes to media independence and tech sector oversight.

Search

Google Search Central Live event returns to Brazil with expanded reach

Google's in-person search optimization events will take place in São Paulo and Recife, focusing on artificial intelligence and search updates.

Search

Google Registry set to launch .channel domain with Dutch auction pricing model

New .channel domain enters early access on February 4, with general availability starting February 11, featuring tiered pricing.

Search

Google adds requirement for review comments and author names in rating systems

Search giant updates review snippet guidelines to mandate written feedback and attribution for improving user context.

Search

Google mandates JavaScript for search, impacting tools and accessibility

Google's new JavaScript requirement for search aims to block bots and scrapers, raising concerns about user experience.

Search

Travel blogger loses 40% traffic after Google changes spark industry crisis

Award-winning travel blogger Amanda Williams reveals how recent Google algorithm changes and AI adoption threaten independent digital publishing.

Search

Competition watchdog launches strategic investigation into Google Search dominance

UK's CMA to assess Google Search market power and potential new rules under Digital Markets Act as search advertising hits £15bn.

Search

Google updates global gambling ad policies following Nigerian court ruling

Recent Supreme Court decision prompts changes to Google Ads policies, affecting online gambling advertising in Nigeria.

Search Featured

Google Local Services Ads removes key features for tax specialists

Major changes announced to Local Services Ads platform impact tax specialist advertisers as key lead tracking features are discontinued.

Search

Google Search Console adds export functionality to 24-hour performance view

Search Console updates 24-hour performance reports with data export capabilities, responding to user feedback for granular analysis.

Search

Google's organic news challenges hit smaller publishers hard

Analysis shows Google's helpful content update limits visibility for original reporting, even when stories are widely cited by major media outlets.

Search Featured

Google Merchant Center adds vehicle registration date field for European markets

New mandatory date attribute helps dealers list used vehicles in Germany, France, Italy and Spain on Google Merchant Center.

Search

Google Ads metrics show rising costs across industries in 2024

New data reveals significant cost increases in Google Ads, with 86% of industries seeing higher click costs in 2024 compared to 2023.

Search

Google executives clarify stance on startup blogs amid shift in digital priorities

Google's top officials share insights on whether startups need blogs in 2025, marking a notable change in digital content strategy.

Search

Search fragmentation accelerates as consumers adopt diverse discovery platforms

New research reveals major shift in consumer search behavior across platforms, impacting retail, social and streaming sectors.

Search

Small dating site ends operations after Google search changes impact visibility

Dating industry publisher Healthy Framework announces shutdown, citing Google search updates as key factor in traffic decline.

Search

Ahrefs updates its Site Audit location to United States

Details of the latest IP range updates and infrastructure changes for site crawling, affecting website owners and technical teams globally.

Search

Google Search team discusses website translation needs in Turkish market

Turkish web professionals highlight content quality and translation challenges during Search Central Live event in Türkiye.

Search

Inside Google's search transformation: The rise of Reddit and AI ambitions

Google's core updates and AI integrations in 2024 signal fundamental changes in how search results are ranked and displayed.

Search

Google's absence from IndexNow raises questions about web indexing standards

New protocol divides search industry as leading engine maintains traditional crawling approach.

Retail

Amazon launches centralized billing system for sponsored ads and DSP

Amazon launches unified billing interface for sponsored ads and DSP advertisers to manage invoices across multiple countries.

Search

Google faces ChatGPT challenge

Internal strategy meeting reveals Google's concerns over ChatGPT becoming synonymous with AI, similar to Google's dominance in search.

Search Featured

Apple's $20 billion search comfort zone

Analysis of how Google's lucrative search deal may have discouraged Apple from developing search technology innovations.

Display

UK cryptocurrency exchanges gain advertising clearance under new Google policy

New Google policy allows UK cryptocurrency exchanges to advertise starting January 2025, with FCA registration requirement.

Search

Search engines in 2025: ChatGPT and Google reshape search landscape

A comprehensive analysis of how artificial intelligence is transforming search engines and driving innovation in 2025.