Performance Max Is transforming Google search results - But at what cost?
An analysis of how Google's Performance Max campaigns are changing search results and impacting user experience.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Google lifts US Election Ad restrictions following November 5 vote count
Google announces resumption of US election-related advertising on November 11, following temporary pause after polls closed.
Amazon Q3 earnings soar with 56% jump in operating income
Amazon reports strong Q3 2024 results with net sales reaching $158.9B and AWS hitting $27.5B as cloud business accelerates.
Google allows Personalized Ads for Social Casino Games starting December 2024
Google updates its Personalized Ads policy to permit personalization for social casino game App campaigns, effective December 4, 2024.
Google hosts first Web Creator Event as publishers report 70-100% traffic losses
Google brings 20 web publishers to discuss search traffic concerns and potential solutions at unprecedented Mountain View meeting.
OpenAI partners with Bing to power new ChatGPT Search
ChatGPT Search leverages Bing services in major update, marking OpenAI's expansion into direct web search capabilities.