Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1189 Articles

Search - Jun 30, 2025 Google opens gambling advertising in Ukraine from July 14

Google opens Ukraine gambling ads July 14, 2025 with state licensing requirements for operators

Google expands gambling ads to Ukraine requiring state licensing and certification for online operators.

by Luis Rijo

Display - Jun 30, 2025 Microsoft Advertising removes over one billion ads in 2024 trust safety drive

Microsoft exec reviews AI-powered ad fraud detection systems targeting deepfake scams and financial threats.

Microsoft's comprehensive enforcement efforts target deepfake scams and financial fraud while strengthening advertiser protections across its platform.

by Luis Rijo

Search - Jun 30, 2025 Google confirms June 2025 core update amid website ranking volatility

Google's June 2025 core update creates ranking volatility across websites with dramatic traffic shifts.

Google officially announced its June 2025 core update yesterday while search tracking tools detect major ranking fluctuations.

by Luis Rijo

Search - Jun 30, 2025 Google launches new Search Console Insights report

New Google Search Console Insights report shows clicks, impressions, and trending content performance data.

Google replaces standalone beta version with integrated interface for streamlined website performance analysis.

by Luis Rijo

Search - Jun 29, 2025 Competition lawyers propose "ladder of investment" approach to dismantle Google search monopoly

Ladder of Investment framework shows 5 steps for search competitors to build independent infrastructure.

Telecommunications strategy adapted for search market could enable competitors to build infrastructure gradually while accessing Google's systems.

by Luis Rijo

Search - Jun 29, 2025 Google bans countries and states from Business Profile service areas

Updated guidance restricts geographic scope as platform enforces stricter location targeting.

by Luis Rijo

Search - Jun 28, 2025 Marketing consultant unveils four-layer SEO framework for 2025 visibility

SEO framework diagram showing AEO, GEO, AIO, and SXO layers for 2025 AI-first search optimization

New AEO, GEO, AIO, and SXO methodology addresses AI-driven search landscape changes targeting marketing professionals.

by Luis Rijo

AI - Jun 28, 2025 Google search head reveals "game system" approach as AI mode begins advertising rollout

Google's head of search Liz Reid discusses AI Mode advertising rollout and SEO spam prevention measures.

Google's AI search transformation accelerates with revenue focus while maintaining vigilance against SEO manipulation tactics.

by Luis Rijo