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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1191 Articles

Search - Jan 26, 2025 Google's updated search quality guidelines add 11 pages about spam policies

Stick figure evaluating content trustworthiness reflects Google's latest quality rater guidelines focus

Search quality evaluator documentation expands to include additional guidance about low-quality content and user intent assessment.

by Luis Rijo

Retail - Jan 26, 2025 Valentine's Day shopping trends and regional preferences in 2024

Explore 2024 Valentine's Day shopping trends: regional preferences, Gen Z impact, and rising local gifting searches

Insights into Valentine's Day shopping patterns, regional preferences, and emerging trends in 2024.

by Luis Rijo

Search - Jan 25, 2025 South Africa opens doors to cryptocurrency exchanges

Golden bitcoin macro shot shows detailed circuitry patterns on regulatory oversight article

South African crypto firms to comply with FSCA regulations as digital currency trading market expands in February 2025.

by Luis Rijo

Search - Jan 22, 2025 Court partially denies Google's motion to dismiss in search engine monopoly case

Northern California court allows consumer lawsuit over Google's search engine default contracts to proceed despite dismissing some claims.

by Luis Rijo

Social - Jan 19, 2025 German diplomat warns of tech platforms' role in US constitutional shifts

US Capitol building against digital code background symbolizes tech influence on constitutional governance

Confidential diplomatic document reveals concerns over potential changes to media independence and tech sector oversight.

by Luis Rijo

Search - Jan 18, 2025 Google Search Central Live event returns to Brazil with expanded reach

Google's in-person search optimization events will take place in São Paulo and Recife, focusing on artificial intelligence and search updates.

by Luis Rijo

Search - Jan 18, 2025 Google Registry set to launch .channel domain with Dutch auction pricing model

Google's .channel domain launches in February 2025 with tiered pricing and early access starting February 4.

New .channel domain enters early access on February 4, with general availability starting February 11, featuring tiered pricing.

by Luis Rijo

Search - Jan 18, 2025 Google adds requirement for review comments and author names in rating systems

Search giant updates review snippet guidelines to mandate written feedback and attribution for improving user context.

by Luis Rijo