Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1182 Articles View All

Search - Dec 13, 2025 Google tests AI article summaries for select publishers amid traffic concerns

AI-generated story previews on Washington Post's Google News page with disclaimer and article links

Google launches AI-powered article overviews on December 10, 2025 for major publishers while smaller outlets face mounting traffic losses from AI features.

by Luis Rijo

Search - Dec 10, 2025 Google Search Console adds weekly and monthly aggregation views

Google Search Console adds weekly and monthly data in Performance reports, addressing misaligned date comparison issues for website owners.

by Luis Rijo

Search - Dec 10, 2025 Google expands customization features as publisher partnerships enter AI era

Google launches Preferred Sources globally on December 10, 2025, while piloting AI-powered article overviews with major publishers including The Guardian.

by Luis Rijo

Search - Dec 09, 2025 Google Search Console adds social channel performance tracking

Google Search Console now displays clicks, impressions, and trending content for associated social media channels, marking platform's first cross-channel reporting integration.

by Luis Rijo

Search - Dec 06, 2025 Google updates Search Console performance analysis guidance

Daniel Waisberg explains how to analyze Search Console performance reports using data controls, charts, and tables for tracking clicks and impressions.

by Luis Rijo

AI - Dec 04, 2025 Google tests AI Mode access directly from search results page

Google begins testing seamless AI Mode integration through AI Overviews on mobile devices globally December 1, expanding conversational search capabilities beyond separate interfaces.

by Luis Rijo

AI - Dec 04, 2025 IAB Australia report finds instant answers reshape search measurement

New IAB Australia research reveals brands must shift from traffic volume metrics to citation measurement as zero-click searches transform digital marketing strategies.

by Luis Rijo

Search - Dec 02, 2025 Google fined $55 million for anti-competitive search deals with Australian telcos

Google locked to Optus and Telstra through exclusive search deals, chains now broken by court ruling.

Federal Court orders Google Asia Pacific to pay penalties for exclusive pre-installation agreements with Telstra and Optus that locked out rival search engines.

by Luis Rijo

Other Tags 6 Tags