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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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Search - Oct 20, 2024 Bing Webmaster Tools launches recommendations for SEO optimization

Bing enhances its Webmaster Tools with a powerful Recommendations feature, offering data-driven insights for improved website performance and SEO.

by Luis Rijo

Search - Oct 20, 2024 Bing Webmaster tools expands Search Performance data to 16-month view

Microsoft Bing extends historical data in Webmaster Tools, enhancing SEO analysis and long-term strategy planning for webmasters.

by Luis Rijo

Search - Oct 20, 2024 Fly for Less: Google's new secret weapon for finding rock-bottom airfares

Cheapest tab in Google Flights search results

Unlock hidden flight deals with Google's game-changing 'Cheapest' tab.

by Luis Rijo

Search - Oct 20, 2024 Google unveils techniques to boost marketing with search data

Google Trends is a free tool that shows the popularity of search queries across regions and time periods.

Learn how businesses can leverage Google Trends for vertical analysis, competitor benchmarking, brand monitoring, and keyword research.

by Luis Rijo

Search - Oct 19, 2024 Google's algorithm changes lead to shut down of UK gaming publisher

GGRecon closes after Google's Helpful Content Update impacts traffic, raising concerns about small publishers' viability.

by Luis Rijo

Retail - Oct 18, 2024 Performance Max vs. Standard Shopping: Google revamps ad auction for holidays

Google eliminates Performance Max priority over Standard Shopping, reshaping advertisers' holiday strategies.

by Luis Rijo

Search - Oct 17, 2024 Google reshapes AI and Search teams

Google announces key leadership shifts and team restructuring to accelerate AI integration and enhance search capabilities.

by Luis Rijo

Search - Oct 16, 2024 Semrush acquires Search Engine Land

Third Door Media is the parent company of Search Engine Land

Leading SaaS platform Semrush expands its reach by acquiring Search Engine Land and other Third Door Media properties.

by Luis Rijo

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