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Social

The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.

Social

The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.

Video   -   Apr 23, 2026 YouTube creator ads in Google Ads: the performance playbook nobody told you
Ginny Marvin and Melissa Hsieh Nikolic on YouTube Creator Partnerships Ads Decoded

Google's Ads Decoded podcast, recorded live at YouTube NewFronts 2026, details how brands of all sizes can activate creator content inside Google Ads and DV360.

Social   -   Apr 21, 2026 Innovid's Hypermode cuts social campaign setup time by 80%

Innovid's Hypermode is now generally available, slashing social campaign setup time by up to 80% across Meta, Pinterest, Reddit, Snapchat, and TikTok platforms.

Premier Boxing Champions Reminder Ad on Reddit promoting a live PPV boxing event on Amazon Prime
Social   -   Apr 25, 2026 Reddit Reminder Ads go global: 3.1x CTR lift shocks advertisers

Reddit's Reminder Ads reached global availability on April 13, 2026, delivering a 21% higher CTR on Traffic objectives and a 3.1x CTR lift in early campaigns.

by Luis Rijo
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Social   -   Apr 25, 2026 Reddit Reminder Ads go global: 3.1x CTR lift shocks advertisers
Premier Boxing Champions Reminder Ad on Reddit promoting a live PPV boxing event on Amazon Prime

Reddit's Reminder Ads reached global availability on April 13, 2026, delivering a 21% higher CTR on Traffic objectives and a 3.1x CTR lift in early campaigns.

by Luis Rijo
Video   -   Apr 23, 2026 YouTube creator ads in Google Ads: the performance playbook nobody told you
Ginny Marvin and Melissa Hsieh Nikolic on YouTube Creator Partnerships Ads Decoded

Google's Ads Decoded podcast, recorded live at YouTube NewFronts 2026, details how brands of all sizes can activate creator content inside Google Ads and DV360.

by Luis Rijo
Social   -   Apr 21, 2026 Innovid's Hypermode cuts social campaign setup time by 80%

Innovid's Hypermode is now generally available, slashing social campaign setup time by up to 80% across Meta, Pinterest, Reddit, Snapchat, and TikTok platforms.

by Luis Rijo
Search   -   Apr 18, 2026 US digital ad revenue hits $294.6B in 2025 - social and video lead the surge
IAB 2025 US digital ad revenue by category: social leads at $117.7B, search $114.2B.

IAB and PwC report $294.6B in US digital ad revenue for 2025 - social up 32.6%, programmatic crossing $162B, and creator spend at $37B without any Olympics boost.

by Luis Rijo
Social   -   Apr 18, 2026 Pinterest sued over tariffs: executives allegedly hid ad revenue collapse
Pinterest sued over tariffs: executives allegedly hid ad revenue collapse

Investors sue Pinterest, CEO William Ready and CFO Julia Donnelly alleging concealment of tariff-driven ad revenue declines behind three steep stock drops.

by Luis Rijo
Data   -   Apr 17, 2026 Meta's 'suite of truth' framework rewrites how advertisers measure ad impact
Ladder of incrementality: experiments, modeling, and rules-based attribution ranked by causal rigor

Meta's new measurement report argues last-click attribution misallocates 31% of conversions, pushing advertisers to adopt hybrid incrementality frameworks.

by Luis Rijo
Social   -   Apr 15, 2026 Meta upgrades Pixel and Conversions API to close the gap for small advertisers
Meta Pixel AI enriches events with product names, prices and availability for better ad performance.

Meta today announced AI-powered Meta Pixel updates and a one-click Conversions API setup, cutting technical barriers for small business advertisers on Facebook.

by Luis Rijo
Social   -   Apr 13, 2026 Instagram brings 13+ content ratings and Limited Content setting to India
Instagram brings 13+ content ratings and Limited Content setting to India

Instagram expanded its 13+ content rating and new Limited Content setting to India on April 9, 2026, tightening default protections for all users under 18.

by Luis Rijo
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