Video Fox launches new streaming platform targeting cord-cutters with $19.99 pricing Fox Corporation debuted its unified streaming service targeting households outside traditional cable subscriptions.
Display Google DV360 API enforces EU political ads declarations starting September Display & Video 360 API and Structured Data Files implement new mandatory requirements for European Union political advertising content ahead of regulatory deadline.
Video Apple TV+ subscription price increases 30% to $12.99 monthly Apple TV+ raises monthly subscription from $9.99 to $12.99 starting August 21, 2025, marking the third price increase in three years as streaming costs rise.
Video Magnite becomes first sell-side partner for Acxiom data activation Magnite establishes industry-first integration with Acxiom for sell-side data activation, enabling advertisers to reduce costs and maximize working media spend.
Video DIRECTV unveils seven multiview Mix Channels on streaming platform DIRECTV launches multiview streaming technology allowing four simultaneous channels with enhanced features including automated closed captioning across sports, news and entertainment content on platform.
Video Margin wars reshape programmatic as Amazon undercuts The Trade Desk Platform fee disparities drive $80M budget migration as industry debates sustainable pricing models in connected TV advertising.
Video IPG Mediabrands launches Acxiom Contextual CTV solution for streaming ads IPG Mediabrands and Acxiom unveiled Acxiom Contextual CTV powered by IRIS_ID on August 19, 2025, offering content-level targeting for advertisers.
Video Viant integrates with Wurl for scene-level CTV targeting Viant Technology becomes first demand-side platform to offer contextual intelligence across connected television using BrandDiscovery signals and IRIS_ID.
Video Featured YouTube rolls out new creator tools and comment controls YouTube expands creator toolkit with improved comment management, Effect Maker rollout, and brand partnership updates as platform continues monetization push.
Video Kargo CTV campaigns achieve 78% higher attention than industry standards TVision study reveals Kargo's Enhanced Branded Canvas format outperforms traditional CTV advertising by significant margins across 15-second and 30-second formats.
Video Mexico streaming data rises to 24.6% in July 2025 Nielsen report Nielsen IBOPE data shows streaming captured 24.6% of Mexico TV viewing in July 2025, up 0.9 points from June as digital consumption continues growing.
Video Streaming hits historic 10.1% share in Poland as viewing patterns shift Netflix gains ground while YouTube maintains dominance in July 2025 television measurement data from Nielsen showing changing consumption habits.
Video Nielsen secures two-year TV measurement extension in New Zealand Nielsen extends TV measurement services contract with Sky and TVNZ through June 2027, introducing new streaming tools for New Zealand broadcasters.
Display Digital Matter partners with Caroda for Multiformat Carousel rollout Baltic media group implements Czech video ad technology across its portfolio with promising early results showing double-digit revenue growth.
Video Molotov secures sports rights deal with Ligue 1 for 2025/2026 season Molotov becomes first streaming platform to offer Ligue 1 McDonald's alongside French TV channels in single ecosystem as Fubo subsidiary expands sports content.
Video Fubo and DAZN announce Canadian sports streaming partnership Fubo Sports Network and DAZN premium sports content now available through cross-platform distribution deal expanding live sports offerings.
Video Perion reports Q2 2025 revenue increases as advertising solutions business returns to growth Advertising technology company announces first year-over-year revenue growth in solutions business since Q3 2023, driven by strong DOOH and retail media performance.
Video Nexxen renews partnership with VIDAA for North American CTV expansion Nexxen expands VIDAA partnership with $35M investment, securing exclusive North American ad monetization rights through 2029 while focusing on growing the Connected TV platform's market presence.
Video PubMatic reports Q2 2025 results with sustained growth in CTV and emerging revenue streams Supply-side platform delivers 20% adjusted EBITDA margin while processing nearly 78 trillion impressions amid DSP partner challenges.
Video TVision finds streaming attention differs by content type and release strategy TVision's State of Streaming report reveals original content captures 8.5% more attention than library programming while weekly release schedules drive higher engagement.
Display Google reduces geographical restrictions for dating ads Dating and companionship advertisements now permitted in Pakistan, Nepal, and Sri Lanka under revised policy framework.
Video Amazon Prime Video begins NBA coverage with October 24 doubleheader The streaming service launches its inaugural NBA season with 67 games as part of an 11-year broadcasting partnership.
Data Nielsen launches Connected TV intelligence for Australia's advertising market Nielsen announces Q4 2025 launch of Ad Intel CTV in Australia, bringing competitive intelligence to streaming platforms for marketers analyzing spend.
Video YouTube enables studio editing for auto-dubbed videos and doubles post image limit YouTube's August 12 announcement introduces enhanced video editing capabilities and expands creator publishing options through three platform updates.
Display Louisiana sues Roblox platform over child safety failures Gaming company faces legal action alleging inadequate predator protections while expanding advertising partnerships.
