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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Jun 16, 2024 Amazon Ads unveils Supply Desk to simplify programmatic deal activation
Amazon Ads unveils Supply Desk to simplify programmatic deal activation

Amazon Ads this month announced the launch of Supply Desk, a new consultative service designed to streamline and scale programmatic deal activations for buyers utilizing Amazon DSP.

Video   -   Jun 16, 2024 Magnite joins Amazon Ads' Certified Supply Exchange Program
Magnite

Magnite, a leading Sell-Side Platform (SSP), this month has become one of the first partners in Amazon Ads' Certified Supply Exchange Program.

Adobe stock surges 14% as AI earnings drive best day since 2020
Display   -   Jun 16, 2024 Adobe reports strong Q2 FY 2024 Results, raises annual targets

The company reported record revenue of $5.31 billion, an increase of 10% year-over-year (11% in constant currency).

by Luis Espada
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Display   -   Jun 16, 2024 Adobe reports strong Q2 FY 2024 Results, raises annual targets
Adobe stock surges 14% as AI earnings drive best day since 2020

The company reported record revenue of $5.31 billion, an increase of 10% year-over-year (11% in constant currency).

by Luis Espada
Video   -   Jun 16, 2024 Amazon Ads unveils Supply Desk to simplify programmatic deal activation
Amazon Ads unveils Supply Desk to simplify programmatic deal activation

Amazon Ads this month announced the launch of Supply Desk, a new consultative service designed to streamline and scale programmatic deal activations for buyers utilizing Amazon DSP.

by Luis Espada
Video   -   Jun 16, 2024 Magnite joins Amazon Ads' Certified Supply Exchange Program
Magnite

Magnite, a leading Sell-Side Platform (SSP), this month has become one of the first partners in Amazon Ads' Certified Supply Exchange Program.

by Luis Espada
Video   -   Jun 16, 2024 CTV Ads: Generational divide on AI personalization
CTV Ads: Generational divide on AI personalization

A new study explores how consumers feel about AI-generated ads on connected TV. While nearly half can spot AI ads, many welcome personalization – but with concerns about regulation, especially for political campaigns.

by Luis Espada
Display   -   Jun 16, 2024 Independent Ad Tech Players Merge to Form Major Marketplace
Equativ and Sharethrough

Equativ and Sharethrough this week announced their merger. This move aims to create one of the world's largest independent ad marketplaces.

by Luis Espada
Display   -   Jun 13, 2024 Google updates Advertising Policy to address Opioid Painkillers
Google updates Advertising Policy to address Opioid Painkillers

The update aims to strike a balance between restricting the promotion and sale of these drugs while allowing for public health discussions on this critical issue.

by Luis Espada
Video   -   Jun 13, 2024 Roku launches Roku Exchange: a new platform for TV streaming advertising
Roku Exchange

Roku yesterday announced the launch of Roku Exchange, a new advertising technology solution designed specifically for the TV streaming industry.

by Luis Espada
Display   -   Jun 13, 2024 DV360 unveils new Insertion Order Objectives
DV360

Google this week announced a new feature for Display & Video 360 (DV360): Insertion Order Objectives.

by Luis Espada
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