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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   May 20, 2024 Independent agencies drive programmatic CTV growth: FreeWheel Report
Independent agencies drive programmatic CTV growth: FreeWheel Report

FreeWheel last week released a report titled The State of Programmatic Independent Demand. The report examines the growth of programmatic advertising within the Connected TV (CTV) market, particularly among independent agencies.

Video   -   May 19, 2024 New sports streaming service Venu Sports announced
Venu Sports

Pete Distad, CEO of the forthcoming sports streaming service jointly owned by ESPN, Fox Corporation, and Warner Bros. Discovery, this week unveiled the official brand name and logo for the platform: Venu Sports.

Thailand's advertising market shows growth despite off-target digital spend
Video   -   May 20, 2024 Thailand's advertising market shows growth despite off-target digital spend

Nielsen last week released data showing a 4% increase in advertising spending in Thailand for the period January-April 2024 compared to the same period in 2023.

by Luis Espada
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Video   -   May 20, 2024 Thailand's advertising market shows growth despite off-target digital spend
Thailand's advertising market shows growth despite off-target digital spend

Nielsen last week released data showing a 4% increase in advertising spending in Thailand for the period January-April 2024 compared to the same period in 2023.

by Luis Espada
Video   -   May 20, 2024 Independent agencies drive programmatic CTV growth: FreeWheel Report
Independent agencies drive programmatic CTV growth: FreeWheel Report

FreeWheel last week released a report titled The State of Programmatic Independent Demand. The report examines the growth of programmatic advertising within the Connected TV (CTV) market, particularly among independent agencies.

by Luis Espada
Video   -   May 19, 2024 New sports streaming service Venu Sports announced
Venu Sports

Pete Distad, CEO of the forthcoming sports streaming service jointly owned by ESPN, Fox Corporation, and Warner Bros. Discovery, this week unveiled the official brand name and logo for the platform: Venu Sports.

by Luis Espada
Search   -   May 19, 2024 Google Ads introduces new security feature
Google Ads introduces new security feature

This feature allows account administrators to request users to switch from personal email addresses (e.g., [email protected]) to business email addresses (e.g., [email protected]) for managing Google Ads accounts.

by Luis Espada
Video   -   May 16, 2024 Netflix unveils Content Powerhouse and new Ad Tech Options
Netflix’s ad-supported plan now has 40 million global monthly active users

While reaffirming its commitment to high-quality entertainment, Netflix announced a slew of new shows and movies alongside significant developments in its ad offerings.

by Luis Espada
Video   -   May 16, 2024 Netflix opens its ad inventory to The Trade Desk, Google DV360 & Magnite
Netflix

According to Netflix, this summer will see the platform join the programmatic advertising space. The Trade Desk, Google's Display & Video 360, and Magnite will join Microsoft as their main programmatic partners.

by Luis Espada
Video   -   May 14, 2024 Get creative with Remixes and Auto-Captions: new features on YouTube
YouTube auto-captions

YouTube today introduced some exciting new features on YouTube Shorts that will take your viewing and content creation experience to the next level. Here's a breakdown of what's new.

by Luis Espada
Video   -   May 12, 2024 Amazon ups the ante in Streaming TV Ads with Interactive and Shoppable Formats
Amazon Upfront 2024

Traditionally, QR codes interrupting the viewing flow have been a clunky way to connect viewers with advertised products. Amazon's new ad formats eliminate this issue by integrating seamlessly within Prime Video.

by Luis Espada
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