Announcement

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Marketing News   -   Dec 20, 2017 Videology certified by TAG

Videology today announced it has been Certified Against Fraud by the Trustworthy Accountability Group (TAG). Videology is a software provider for converged TV and video advertising. Videology investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, Valhalla Partners, and the company is headquartered in New York, USA, with key offices

Marketing News   -   Dec 16, 2017 Fyber RTB cleans up the video inventory and adoption of ads.txt is already 60% on top domains

Fyber RTB, an exchange based in Berlin, said this week that "has taken serious actions to improve the quality of its marketplace with the aim to become the cleanest supply-facing video platform on the market." At the beginning of Q3, the Fyber RTB team appointed dedicated resources to

Marketing News   -   Dec 27, 2017 Video: Publishers using IMA SDK (Google) might want to change implementation due to Safari update

Publishers using IMA SDK for HTML5, from Google, to serve video ads, might want to change the implementation due to Safari update, that blocks auto-play videos.  MacOS High Sierra update included a new version of Safari, Safari 11, that removes support for auto-playing videos unless they are muted. Publishers that

by Luis Rijo
Other Tags
Latest Articles 1705 Articles
Marketing News   -   Dec 27, 2017 Video: Publishers using IMA SDK (Google) might want to change implementation due to Safari update

Publishers using IMA SDK for HTML5, from Google, to serve video ads, might want to change the implementation due to Safari update, that blocks auto-play videos.  MacOS High Sierra update included a new version of Safari, Safari 11, that removes support for auto-playing videos unless they are muted. Publishers that

by Luis Rijo
Marketing News   -   Dec 20, 2017 Videology certified by TAG

Videology today announced it has been Certified Against Fraud by the Trustworthy Accountability Group (TAG). Videology is a software provider for converged TV and video advertising. Videology investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, Valhalla Partners, and the company is headquartered in New York, USA, with key offices

by Luis Rijo
Marketing News   -   Dec 16, 2017 Fyber RTB cleans up the video inventory and adoption of ads.txt is already 60% on top domains

Fyber RTB, an exchange based in Berlin, said this week that "has taken serious actions to improve the quality of its marketplace with the aim to become the cleanest supply-facing video platform on the market." At the beginning of Q3, the Fyber RTB team appointed dedicated resources to

by Luis Rijo
Marketing News   -   Dec 13, 2017 Header Bidding: Prebid.js 1.0 released today

Prebid.js, the free and open source header bidding, was updated today, with the release 1.0, which brings the following improvements: Universal ad unit type support for native, video, and banner; Faster performance due to using fewer JS libraries and simplifying adapter code; Module integrations that support things like:

by Luis Rijo
Video   -   Dec 06, 2017 Webinar: How AI is fast-forwarding media production

There's nothing artificial about the way AI is transforming media production. Join this webinar of Ooyala to learn more in Powered by AI, an webinar based on a recent white paper, AI to the Rescue. Learn how AI and machine learning are: * Making metadata incredibly powerful; * Automating daily

by Luis Rijo
Video   -   Dec 04, 2017 Facebook Pre-rolls on the roadmap

Facebook has on the roadmap to start testing video ads before the content starts. Until now facebook only had mid-rolls video ads, but with this test, facebook is including pre-roll video ads on their inventory. In July, Zuckerberg said no to pre-roll because facebook "model is not one where

by Luis Rijo
Video   -   Nov 30, 2017 AnyClip makes Deloitte's list of 50 fastest growing startups in Israel again

AnyClip today announced that it has been included in the Deloitte Israel Technology Fast 50™ list, a program recognizing and honoring the 50 fastest growing technology companies in Israel, for the second year in a row. "We are honored to be included in this ranking once again," said

by Luis Rijo
Marketing News   -   Oct 25, 2017 How Taboola built a video ecosystem in Outstream

Today Taboola posted a post where explains how they created, in a very fast pacing, a video inventory on outstream format, available via managed services or via programmatic, via Appnexus or The Trade Desk. Taboola has exclusive inventory, being all "placements hard-coded on publishers sites in multi-year agreements."

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.