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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Nov 12, 2025 Amazon enables zip code-level ad targeting for Prime Video
Amazon enables zip code-level ad targeting for Prime Video

Amazon's location-based interactive ads let advertisers customize national TV commercials with local pricing and details across thousands of zip codes.

Search   -   Nov 12, 2025 Amazon launches interactive video format for Sponsored Products campaigns
Amazon launches interactive video format for Sponsored Products campaigns

Amazon introduces Sponsored Products video on November 11, allowing advertisers to showcase multiple product features through interactive thumbnails.

Retail media and CTV converge as shopping shifts to streaming
Video   -   Nov 12, 2025 Retail media and CTV converge as shopping shifts to streaming

IAB Europe analysis examines data-driven targeting synergies between retail media networks and connected television advertising platforms across Europe.

by Luis Rijo
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Video   -   Nov 12, 2025 Retail media and CTV converge as shopping shifts to streaming
Retail media and CTV converge as shopping shifts to streaming

IAB Europe analysis examines data-driven targeting synergies between retail media networks and connected television advertising platforms across Europe.

by Luis Rijo
Video   -   Nov 12, 2025 Amazon enables zip code-level ad targeting for Prime Video
Amazon enables zip code-level ad targeting for Prime Video

Amazon's location-based interactive ads let advertisers customize national TV commercials with local pricing and details across thousands of zip codes.

by Luis Rijo
Search   -   Nov 12, 2025 Amazon launches interactive video format for Sponsored Products campaigns
Amazon launches interactive video format for Sponsored Products campaigns

Amazon introduces Sponsored Products video on November 11, allowing advertisers to showcase multiple product features through interactive thumbnails.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon Marketing Cloud launches Prime Video viewership signals for advertisers
Amazon Marketing Cloud launches Prime Video viewership signals for advertisers

Amazon announces Prime Video content engagement data in Marketing Cloud, enabling advertisers to analyze viewing patterns across streaming platform's catalog.

by Luis Rijo
Video   -   Nov 12, 2025 YouTube creators challenge platform's claims of manual appeal reviews
YouTube creators challenge platform's claims of manual appeal reviews

Creators report AI-automated responses to channel termination appeals within minutes, contradicting platform's statements about human review processes.

by Luis Rijo
Display   -   Nov 12, 2025 Amazon unifies DSP and sponsored ads in single Campaign Manager platform
Amazon Campaign Manager interface showing unified dashboard with KPI metrics and AI-powered campaign insights

Amazon consolidates sponsored ads and DSP into one Campaign Manager hub on November 10, 2025, streamlining workflows through AI-powered features.

by Luis Rijo
Display   -   Nov 12, 2025 Amazon launches AI agent for automated campaign management
Amazon executive presents Ads Agent AI automation tool at unBoxed 2025 conference for campaign management.

Amazon introduces Ads Agent to streamline campaign creation, targeting, and optimization using natural language commands across DSP and Marketing Cloud platforms.

by Luis Rijo
Video   -   Nov 09, 2025 Specialty streaming services form global coalition to influence platform regulation
Specialty streaming services form global coalition to influence platform regulation

Fifteen specialized streaming platforms across genres establish Beyond Mainstream alliance to advocate for proportionate regulatory treatment and content access.

by Luis Rijo
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