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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Major advertising platform restricts new campaign creation on legacy interface, sparking user concerns about mandatory transition.
Lampros Kalampoukas accuses Kroll of deliberately undervaluing Alphonso by $100 million to benefit LG Electronics in their shareholder dispute.
Advertising giant hires Mitsubishi UFJ Morgan Stanley and Nomura Securities to assess potential buyers for creative and media units outside Japan, following disappointing financial results and major restructuring efforts.
by Luis Rijo
Advertising giant hires Mitsubishi UFJ Morgan Stanley and Nomura Securities to assess potential buyers for creative and media units outside Japan, following disappointing financial results and major restructuring efforts.
by Luis Rijo
Major advertising platform restricts new campaign creation on legacy interface, sparking user concerns about mandatory transition.
by Luis Rijo
Lampros Kalampoukas accuses Kroll of deliberately undervaluing Alphonso by $100 million to benefit LG Electronics in their shareholder dispute.
by Luis Rijo
Publishing giant files comprehensive lawsuit alleging monopolistic practices harmed ad revenues and violated federal competition laws through systematic market manipulation.
by Luis Rijo
Meta begins automatic video integration in Advantage+ campaigns, requiring developer preparation for 100% enforcement by October 20, 2025.
by Luis Rijo
Transaction ID controversy between DSPs and publishers highlights broader need for regulatory intervention in programmatic advertising ecosystem.
by Luis Rijo
Google, and Meta command 58.8% of total US ad dollars, up from 47.1% in 2020, but their combined digital market share has declined as emerging platforms gain ground.
by Luis Rijo
Platform experiences 24% viewership drop as enhanced detection systems remove fake viewers from streams.
by Luis Rijo