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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Display   -   Aug 30, 2025 TTD forces Kokai adoption amid platform resistance
Trade Desk notification forcing users to create new campaigns in Kokai platform with performance claims

Major advertising platform restricts new campaign creation on legacy interface, sparking user concerns about mandatory transition.

Video   -   Aug 30, 2025 Alphonso co-founder files lawsuit against valuation firm Kroll
LG Ads lawsuit: Kroll accused of $100M valuation manipulation in connected TV advertising dispute

Lampros Kalampoukas accuses Kroll of deliberately undervaluing Alphonso by $100 million to benefit LG Electronics in their shareholder dispute.

Dentsu headquarters with digital sale metrics floating above futuristic Tokyo skyline at sunset.
Video   -   Sep 01, 2025 Dentsu explores sale of operations outside Japan

Advertising giant hires Mitsubishi UFJ Morgan Stanley and Nomura Securities to assess potential buyers for creative and media units outside Japan, following disappointing financial results and major restructuring efforts.

by Luis Rijo
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Video   -   Sep 01, 2025 Dentsu explores sale of operations outside Japan
Dentsu headquarters with digital sale metrics floating above futuristic Tokyo skyline at sunset.

Advertising giant hires Mitsubishi UFJ Morgan Stanley and Nomura Securities to assess potential buyers for creative and media units outside Japan, following disappointing financial results and major restructuring efforts.

by Luis Rijo
Display   -   Aug 30, 2025 TTD forces Kokai adoption amid platform resistance
Trade Desk notification forcing users to create new campaigns in Kokai platform with performance claims

Major advertising platform restricts new campaign creation on legacy interface, sparking user concerns about mandatory transition.

by Luis Rijo
Video   -   Aug 30, 2025 Alphonso co-founder files lawsuit against valuation firm Kroll
LG Ads lawsuit: Kroll accused of $100M valuation manipulation in connected TV advertising dispute

Lampros Kalampoukas accuses Kroll of deliberately undervaluing Alphonso by $100 million to benefit LG Electronics in their shareholder dispute.

by Luis Rijo
Video   -   Aug 30, 2025 Dotdash Meredith sues Google for antitrust violations, seeking damages
Dotdash Meredith lawyer battles Google's ad tech monopoly robot in courtroom antitrust showdown cartoon

Publishing giant files comprehensive lawsuit alleging monopolistic practices harmed ad revenues and violated federal competition laws through systematic market manipulation.

by Luis Rijo
Video   -   Aug 30, 2025 Meta enables dynamic media by default for catalog ads starting September 2025
Meta's AI-powered advertising control center showcasing dynamic video catalog optimization

Meta begins automatic video integration in Advantage+ campaigns, requiring developer preparation for 100% enforcement by October 20, 2025.

by Luis Rijo
Display   -   Aug 29, 2025 Transaction ID standards clash raises programmatic transparency concerns
DSP vs SSP digital battle over OpenRTB standards with regulatory gavel oversight

Transaction ID controversy between DSPs and publishers highlights broader need for regulatory intervention in programmatic advertising ecosystem.

by Luis Rijo
Video   -   Aug 29, 2025 Digital advertising triopoly gains overall market share while facing competition
Three digital advertising giants dominate tech landscape as emerging platforms challenge their control.

Google, and Meta command 58.8% of total US ad dollars, up from 47.1% in 2020, but their combined digital market share has declined as emerging platforms gain ground.

by Luis Rijo
Video   -   Aug 29, 2025 Twitch viewbot crackdown exposes massive artificial audience inflation
Massive Twitch viewbot purge strikes fake audiences as lightning illuminates digital wasteland ruins

Platform experiences 24% viewership drop as enhanced detection systems remove fake viewers from streams.

by Luis Rijo
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