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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

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Data - Mar 09, 2025 Viant acquires Lockr to enhance first-party data capabilities

Viant and Lockr logos against a red digital circuit background

Acquisition aims to streamline first-party data integration for publishers amid identity challenges.

Video - Mar 09, 2025 Tubi integrates with DV360

Ad-supported platform empowers advertisers with advanced targeting capabilities through Google's marketing platform as viewer base expands.

Titan OS smart TV interface showing shoppable ad technology from Equativ partnership for retail media.

Video - Mar 09, 2025 Equativ and Titan OS partner to enhance CTV advertising with retail media data

Advanced targeting capabilities aim to reach 30 million European households.

by Luis Espada

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Video - Mar 09, 2025 Equativ and Titan OS partner to enhance CTV advertising with retail media data

Advanced targeting capabilities aim to reach 30 million European households.

by Luis Espada

Data - Mar 09, 2025 Viant acquires Lockr to enhance first-party data capabilities

Acquisition aims to streamline first-party data integration for publishers amid identity challenges.

by Luis Espada

Video - Mar 09, 2025 Tubi integrates with DV360

Ad-supported platform empowers advertisers with advanced targeting capabilities through Google's marketing platform as viewer base expands.

by Luis Espada

Video - Mar 09, 2025 Amazon launches new tv buying system for advertisers

Four viewers on a couch - target audience for Amazon's new TV ad management platform.

New tool aims to simplify streaming ad management across platforms.

by Luis Espada

Video - Mar 09, 2025 RTL AdAlliance introduces AdManager for European video campaigns

RTL AdManager dashboard showing campaign metrics for a winter campaign with budget tracking and performance data.

New self-service platform aims to simplify access to premium video inventory across multiple European markets.

by Luis Espada

Video - Mar 08, 2025 European programmatic TV initiative summit set for March 26 in London

Data visualization showing the EPTVI's mission to bridge the 10% EU vs 38% US CTV adoption gap by 2026.

Industry consortium to present proposals for advancing TV advertising technology across Europe.

by Luis Espada

Social - Feb 23, 2025 Snapchat expands creator payment program with new monetization terms

Snapchat reveals updated monetization program with specific eligibility requirements for content creators in 2025.

Snapchat announces updated monetization program for creators, with new eligibility requirements and revenue sharing model starting February.

by Luis Espada

Video - Feb 23, 2025 Substack introduces mobile video publishing with monetization features

Substack's mobile app adds new video publishing interface with simple one-tap access for content creators

Platform expands creator tools with direct video uploads from phones, supporting files up to 20GB and subscriber notifications.

by Luis Espada