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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Social   -   Jan 28, 2025 Pinterest expands programmatic access through Index Exchange and Criteo
Pinterest ads.txt

The visual discovery platform broadens its advertising reach through two major programmatic partners in strategic move.

Video   -   Jan 27, 2025 Google to end Maximum CPV for new video campaigns in April
Google Video View Campaigns shift from Maximum CPV to Target CPV with multi-format ads from April 2025.

Technical changes to Google's video advertising system will require new campaigns to use Target CPV bidding starting Q2 2025.

Dynamic Ad Insertion (DAI)
Video   -   Jan 29, 2025 Google streamlines server-side ad insertion with network code update

Full service DAI now allows network code parameter integration to enhance ad delivery control and settings management.

by Luis Espada
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Latest Articles 1516 Articles
Video   -   Jan 29, 2025 Google streamlines server-side ad insertion with network code update
Dynamic Ad Insertion (DAI)

Full service DAI now allows network code parameter integration to enhance ad delivery control and settings management.

by Luis Espada
Social   -   Jan 28, 2025 Pinterest expands programmatic access through Index Exchange and Criteo
Pinterest ads.txt

The visual discovery platform broadens its advertising reach through two major programmatic partners in strategic move.

by Luis Espada
Video   -   Jan 27, 2025 Google to end Maximum CPV for new video campaigns in April
Google Video View Campaigns shift from Maximum CPV to Target CPV with multi-format ads from April 2025.

Technical changes to Google's video advertising system will require new campaigns to use Target CPV bidding starting Q2 2025.

by Luis Espada
Video   -   Jan 27, 2025 Fubo subscribers face $95 base plan as Disney takes control
Fubo increases base plan to $94.99

Streaming service announces significant price hike starting February, followed by major merger with Disney's Hulu division.

by Luis Espada
Video   -   Jan 26, 2025 Study reveals optimal CTV and linear TV investment balance for 2025
Study reveals optimal CTV and linear TV investment balance for 2025

New research analyzes 224.2 billion TV ad impressions to determine the ideal mix of CTV and linear TV spending for maximum ROI.

by Luis Espada
Display   -   Jan 26, 2025 LiveRamp powers first casino media network with Mohegan
LiveRamp powers first casino media network with Mohegan

Mohegan launches media network to deliver personalized ads across 200 million monthly casino impressions.

by Luis Espada
Video   -   Jan 26, 2025 Netflix raises prices amid strong profits, low cancellation rates
Netflix new pricing 2025

Analysis shows Netflix's fourth price increase since 2019 comes as viewing hours and profits surge, despite subscriber concerns.

by Luis Espada
Video   -   Jan 26, 2025 TCL and PubMatic partner to enhance live sports advertising
TCL tv+ app

TCL and PubMatic collaborate to improve ad targeting and efficiency in live sports streaming.

by Luis Espada
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